“Rising Demand for Clean-Label and Plant-Based Lecithin”
- Consumers are increasingly preferring natural and simple ingredients, boosting demand for liquid lecithin as a clean-label emulsifier
- Plant-based lecithin from sources like soy and sunflower is becoming more popular due to the rise in vegan and allergen-friendly products
- Manufacturers are expanding offerings to include organic and non-genetically modified lecithin variants to meet health-conscious consumer needs
- Liquid lecithin is widely used in foods such as chocolates, baked goods, and dairy products to improve texture and shelf life naturally
- The cosmetics industry is also driving demand, valuing liquid lecithin for its natural moisturizing and emulsifying properties
- For instance, companies have recently increased production capacity for soy-based liquid lecithin to keep up with the growing market demand
- In conclusion, the focus on clean-label and plant-based ingredients is a key factor shaping the liquid lecithin market, with broad adoption across food, beverage, and personal care sectors



