Global Location of Things Market, By Location Type (Indoor Location, Outdoor Location), Application (Mapping and Navigation, Location-Based Customer Engagement and Advertising Platform, Location-based, Social Media Monitoring, IoT Asset Management, Location Intelligence), Vertical (BFSI, Defense, Government and Public Utilities, Healthcare and Life Sciences, Industrial Manufacturing, Media and Entertainment, Retail and E-Commerce, Transportation and Logistics, Others), Country (U.S., Canada, Mexico, Brazil, Argentina, Rest of South America, Germany, Italy, U.K., France, Spain, Netherlands, Belgium, Switzerland, Turkey, Russia, Rest of Europe, Japan, China, India, South Korea, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific, Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa) Industry Trends and Forecast to 2028
Market Analysis and Insights : Global Location of Things Market
The location of things market is expected to witness market growth at a rate of 37.76% in the forecast period of 2021 to 2028 and is expected to reach USD 186.11 billion by 2028. Data Bridge Market Research report on location of things market provides analysis and insights regarding the various factors expected to be prevalent throughout the forecast period while providing their impacts on the market’s growth. The increase in demand from various end user industries is escalating the growth of location of things market.
Location is considered to be one of the most versatile and easily obtainable forms of information among the large volumes of data that gets generated by numerous IoT devices. Smartphones track an individual’s location in order to provide useful information. It is also utilized in banking apps or restaurant apps with the support of geopositioning to show nearby locations.
The rapid evolution of IoT across the globe, acts as one of the major factors driving the growth of location of things market. The rise in the penetration of IoT (Internet of Things) and increase in the use of location-based applications across various verticals such as BFSI, defense, government and public utilities, healthcare and life sciences and logistics among others accelerate the market growth. The growing commercialization of location-based services and rising democratization of geospatial data for IoT applications, further influence the market. The increase in the use of portable devices, such as smartphones and tablets among others and rise in the importance of geospatial data further influence the market. Additionally, increase in use in various applications and devices, urbanization and digitization positively affect the location of things market. Furthermore, adoption of cloud-based technology and rise in demand for real-time location data analysis and asset management extend profitable opportunities to the market players in the forecast period of 2021 to 2028.
On the other hand, privacy issues regarding user identity are expected to obstruct the market growth. The rise in security concerns is projected to challenge the location of things market in the forecast period of 2021-2028.
This location of things market report provides details of new recent developments, trade regulations, import export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on location of things market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.
Location of Things Market Scope and Market Size
The location of things market is segmented on the basis of location type, application and vertical. The growth amongst the different segments helps you in attaining the knowledge related to the different growth factors expected to be prevalent throughout the market and formulate different strategies to help identify core application areas and the difference in your target markets.
- On the basis of location type, the location of things market is segmented into indoor location and outdoor location.
- On the basis of application, the location of things market is segmented into mapping and navigation, location-based customer engagement and advertising platform, location-based, social media monitoring, IoT asset management and location intelligence.
- On the basis of vertical, the location of things market is segmented into BFSI, defense, government and public utilities, healthcare and life sciences, industrial manufacturing, media and entertainment, retail and e-commerce, transportation and logistics and others.
Global Location of Things Market Country Level Analysis
The location of things market is analyzed and market size, volume information is provided by country, location type, application and vertical as referenced above.
The countries covered in the global location of things market report are the U.S., Canada and Mexico in North America, Brazil, Argentina and Rest of South America as part of South America, Germany, Italy, U.K., France, Spain, Netherlands, Belgium, Switzerland, Turkey, Russia, Rest of Europe in Europe, Japan, China, India, South Korea, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA).
North America dominates the location of things market due to the rise in penetration of smartphones, faster adoption rate, technology proliferation and presence of major technology players within the region. Asia-Pacific is expected to witness significant growth during the forecast period of 2021 to 2028 because of the rise in the spending on connected devices, increase in demand for personalized services and surge in investments in various IoT technologies in the region.
The country section of the report also provides individual market impacting factors and changes in regulation in the market domestically that impacts the current and future trends of the market. Data points like down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.
Competitive Landscape and Location of Things Market Share Analysis
The location of things market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, regional presence, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies’ focus related to location of things market.
The major players covered in the location of things market report are Bosch.IO GmbH, Alphabet Inc., IBM, Microsoft, Qualcomm Technologies, Inc., Apple Inc., Esri, Wireless Logic., UBISENSE, Pitney Bowes Inc., HERE, TruePosition, Inc., Verizon., TIBCO Software Inc., Zebra Technologies Corp., CenTrak, Navigine, Geofeedia, Inc., and Trimble among other domestic and global players. Market share data is available for global, North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South America separately. DBMR analysts understand competitive strengths and provide competitive analysis for each competitor separately.
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