Global Luxury Hair Care Market – Industry Trends and Forecast to 2029

Global Luxury Hair Care Market, By Product (Hair Colorants, Hair Spray, Shampoos, Conditioner, Hair Loss Treatment Products, Hair Styling Products, Perms and Relaxants), Distribution Channel (Direct Selling, Hypermarkets /Supermarket, Retail Chains, Online Stores, Pharmacies/ Drug Stores, Convenience Stores, Other Distribution Channels) – Industry Trends and Forecast to 2029.

Luxury Hair Care Market Analysis and Size

Luxury hair care products are all set to attract more due to the packaging of these products for the increasing millennial population and new generation of people. Social media platforms, internet, and smartphones have played a vital role in influencing the demand for luxury hair care products in recent years. The ‘shampoos” is the fastest growing segment because of its different hair enrichment content, which includes minerals, oils, vitamins, botanical extracts and other ingredients that help to stimulate hair growth from the scalp follicles over the forecast period. Furthermore, luxury hair care market is expected to increase during the forecast period due to changing lifestyles, increased spending on appearance, and introduction of several hair care products for men and upsurge in number of hair salons during the forecast period of 2022-2029.

Global luxury hair care Market was valued at USD 13,602.79 million in 2021 and is expected to reach USD 22,344.00 million by 2029, registering a CAGR of 6.40% during the forecast period of 2022-2029. In addition to the market insights such as market value, growth rate, market segments, geographical coverage, market players, and market scenario, the market report curated by the Data Bridge Market Research team includes in-depth expert analysis, import/export analysis, pricing analysis, production consumption analysis, and consumer behavior.

Report Scope and Market Segmentation

Market Definition

The luxury hair care market consists products and services for both men and women. Hair care products such as oils, shampoos and serums are made by various manufacturers but the luxury hair care products can be availed at salons, parlors and at home etc. Luxury hair care products are mainly used to remove dandruff, filth and oil from the hair and scalp, as well as to control moisture levels and repair damaged hair.

Global Luxury Hair Care Market Dynamics

Drivers

• Rising innovation and product advancement in hair care product

Growing innovations are influencing the demand of luxury hair care products. Ingredients and technology for the manufacturing of hair care products, higher product preparations, and an increase in supply for shampoos and conditioners products have increased in the recent times. Previously, luxury hair care products were only popular among female consumers. Now, men are becoming more interested in luxury hair care products which are expected to drive the growth rate of the luxury hair care market.

• Rising trend and introduction of organic luxury hair care products

The introduction of organic products into the luxury hair care market is another major driving factor of the luxury hair care market. Several people were concerned about using hair care products due to the several harmful effects. Many people are also experiencing excessive hair loss by using these products, which makes it difficult for them to use luxury hair care products. The global luxury hair care market is experiencing an exceptional upsurge in the demand for organic luxury hair care products. The major market players are focusing on introducing new organic product line to attract consumers

Furthermore, growth of the male wellness sector and growing e-commerce sales are some of the major factors which is contributing to the increasing demand for the luxury hair care product and expected to boost the growth rate of the luxury hair care market worldwide during forecast period of 2022-2029.

Opportunities

• Rise in the consumer preference toward natural products

Upsurge in the consumer preference towards the natural products has led to the transformation of the hair care products. Now, the natural products are more preferred by the consumers; hence, manufacturers are also focusing on advertising, producing and labelling natural hair care products. The shift of consumer towards natural product due to increasing preference for non-toxic products and prominence on consumer awareness about the side effect of cosmetic chemicals on the body as well as on the environment. The marketing strategies adopted by the major market players is expected to create immense opportunities for the growth of the luxury hair care market during the forecast period.

Furthermore, changing lifestyles, product innovation, rising disposable income and smart strategic marketing activities positively impact the luxury hair care market. Also, the introduction of new innovative products and product enhancement provide profitable opportunities for market players in the luxury hair care market.

Restraints/Challenges

• Availability of less expensive alternatives

The presence of less expensive alternatives of luxury hair care products is expected to obstruct the growth of the luxury hair care market.

• Adverse Effects of Luxury hair care

Concerns about the harmful effects of these luxury hair care products on hair are anticipated to pose a challenge to the luxury hair care market during the forecast period of 2022-2029.

This luxury hair care market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the luxury hair care market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

COVID-19 Impact on Luxury Hair Care Market

The outbreak of COVID-19 pandemic had a negative impact on luxury hair care market. Beauty parlors and salons were closed for an extended period due to the stringent restrictions and shutdowns imposed by the government authorities. As a result, sales of luxury hair care products fell. Furthermore, the people were stuck at home and there weren't many social events due to this decrease the demand of these products. On the brighter side, consumers started personal grooming at home during the pandemic, increasing the demand for luxury hair care products that could be used conveniently at home.

Global Luxury Hair Care Market Scope

The luxury hair care market is segmented on the basis of product and distribution channel. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Product

• Hair Colorants
• Hair Spray
• Shampoos
• Conditioner
• Hair Loss Treatment Products
• Hair Styling Products
• Perms and Relaxants

Distribution Channel

• Direct Selling
• Hypermarkets /Supermarket
• Retail Chains
• Online Stores
• Pharmacies/ Drug Stores
• Convenience Stores
• Other Distribution Channels

Luxury Hair Care Market Regional Analysis/Insights

The luxury hair care market is analysed and market size insights and trends are provided by country, product and distribution channel as referenced above.

The countries covered in the luxury hair care market report are U.S., Canada and Mexico in North America, Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe in Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, Israel, Egypt, South Africa, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), Brazil, Argentina and Rest of South America as part of South America.

North America dominates the market in terms of market share. The market growth over this region is attributed to the presence of large multinational companies focusing their attention on providing better quality hair care products including shampoo, styling products, conditioner and color in this region.

Asia-Pacific on the other hand, is estimated to show lucrative growth over the forecast period of 2022-2029, due to the increase in the internet penetration and drive of e-commerce companies and rising usage of premium hair care products in this region.

The country section of the report also provides individual market impacting factors and changes in market regulation that impact the current and future trends of the market. Data points like down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.   

Competitive Landscape and Luxury Hair Care Market Share Analysis

The luxury hair care market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to luxury hair care market.

Some of the major players operating in the luxury hair care market are

• Shiseido Company (Japan)
• Johnson & Johnson Private Limited (India)
• Unilever (U.K.)
• Amway (U.S.)
• Procter & Gamble (U.S.)
• L’Oréal S.A. (France)
• Revlon Group (U.S.)
• Beiersdorf AG (Germany)
• Natura & CO (South America)
• Conair Corporation (U.S.)
• Goody Products, Inc. (U.S.)
• Yves Rocher (France)
• Kao Corporation (Japan)
• Marico (India)
• Aveda Corporation (U.S.)
• Henkel AG (Germany)
• Combe Incorporated (U.S.)
• AVON PRODUCTS (U.K.)
• OLAPLEX. (U.S.)
• Pai-Shau (Canada)