The global non-alcoholic beverages market is witnessing strong growth, fueled by changing consumer preferences towards healthier, low-sugar, and functional drinks. Categories such as bottled water, plant-based beverages, energy drinks, and herbal teas are gaining popularity due to increasing health consciousness and a shift away from sugary sodas. Innovations in flavors, natural ingredients, and eco-friendly packaging further enhance market appeal. The rise of the wellness trend and greater focus on hydration also contribute to market expansion. However, price sensitivity in emerging markets and rising production costs present challenges..
