Global Oatmeal Market, By Type (Whole Oat Groats, Steel Cut Oats, Scottish Oats, Regular Rolled Oats, Quick Rolled Oats, Instant Oats, Others), Distribution Channel (Hypermarket, Supermarket, Specialty Retailers, Convenience Stores, Independent Retailers, Others), Form (Conventional, Organic), Product Category (Hot Oatmeal, Cold Oatmeal), Country (U.S., Canada, Mexico, Germany, Sweden, Poland, Denmark, Italy, U.K., France, Spain, Netherland, Belgium, Switzerland, Turkey, Russia, Rest of Europe, Japan, China, India, South Korea, New Zealand, Vietnam, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific, Brazil, Argentina, Rest of South America, U.A.E., Saudi Arabia, Oman, Qatar, Kuwait, South Africa, Rest of Middle East and Africa) Industry Trends and Forecast to 2028
Oatmeal market is expected to reach USD 3.50 billion by 2028 growing at a growth rate of 4.90% in the forecast period 2021 to 2028. Increasing preferences of the consumer towards the consumption of healthy meals which will likely to act as a factor for the oatmeal market in the forecast period of 2021- 2028.
For many people worldwide, oatmeal is the ideal alternative for breakfast cereal. It is eaten because of its high content of nutrients, including high protein, carbohydrates from starches, dietary fibre, vitamins, and minerals. Fruit, barriers, nuts, and milk are typically enjoyed with the oatmeal. Oatmeal, which contains over 26 bioactive substances and is abundant in antioxidants, allows the body to defend against chronic diseases, such as heart disease, diabetes and cancer. Oatmeal is an ideal food for a hectic lifestyle because it is easy to prepare and satisfies the body's everyday nutritional needs.
Rising health concerns among individual along with increasing preference for healthy food with high concentration of soluble fiber and dense nutrients, increasing levels of disposable income and changing lifestyle of the consumer, rising growth of the food and beverages industry, rising popularity of plant based dairy alternative among the vegan and lactose intolerant population, increasing demand for convenience foods are some of the major as well as vital factors which will likely to augment the growth of the oatmeal market in the projected timeframe of 2021-2028. On the other hand, rising usages of oatmeal in the cosmetic industry along with availability of different flavoured oatmeal and rising number of research and development activities which will further contribute by generating massive opportunities that will lead to the growth of the oatmeal market in the above mentioned projected timeframe.
Increasing availability of product substitute will likely to act as market restraint factor for the growth of the oatmeal in the above mentioned projected timeframe.
This oatmeal market report provides details of new recent developments, trade regulations, import export analysis, production analysis, value chain optimization, market share, impact of domestic and localised market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on oatmeal market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.
Global Oatmeal Market Scope and Market Size
Oatmeal market is segmented on the basis of type, distribution channel, form and product category. The growth among segments helps you analyse niche pockets of growth and strategies to approach the market and determine your core application areas and the difference in your target markets.
- On the basis of type, the oatmeal market is segmented into whole oat groats, steel cut oats, Scottish oats, regular rolled oats, quick rolled oats, instant oats, and others. Others have been further segmented into oat flour, and oat bran.
- Based on distribution channel, the oatmeal market is segmented into hypermarket, supermarket, specialty retailers, convenience stores, independent retailers, and others.
- Based on the form, the oatmeal market is segmented into conventional, and organic.
- The oatmeal market is also segmented on the basis of product category. The product category is segmented into hot oatmeal, and cold oatmeal.
Oatmeal Market Country Level Analysis
Oatmeal market is analyses and market size, volume information is provided by country by type, distribution channel, and form and product category as referenced above.
The countries covered in the oatmeal market report are U.S., Canada, Mexico in North America, Germany, Sweden, Poland, Denmark, Italy, U.K., France, Spain, Netherland, Belgium, Switzerland, Turkey, Russia, Rest of Europe in Europe, Japan, China, India, South Korea, New Zealand, Vietnam, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in Asia-Pacific (APAC), Brazil, Argentina, Rest of South America as a part of South America, U.A.E, Saudi Arabia, Oman, Qatar, Kuwait, South Africa, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA)
North America dominates the oatmeal market due to the increasing demand for oat-based on the go snacks and meals along with rising prevalence of health conscious consumer in the region while Asia-Pacific region will expect to grow in the oatmeal market during the forecast period of 2021 to 2028 because of the increasing consumer preferences towards the consumption of healthy snacks over conventional along with growing awareness among the consumers regarding the nutritional benefits of the oatmeal in the region.
The country section of the oatmeal market report also provides individual market impacting factors and changes in regulation in the market domestically that impacts the current and future trends of the market. Data points such as consumption volumes, production sites and volumes, import export analysis, price trend analysis, cost of raw materials, down-stream and upstream value chain analysis are some of the major pointers used to forecast the market scenario for individual countries. Also, presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.
Competitive Landscape and Oatmeal Market Share Analysis
Oatmeal market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies’ focus related to oatmeal market.
The major players covered in the oatmeal report are Bagrry India Pvt. Ltd.; Cargill, Incorporated; GENERAL MILLS INC; Hamlyn's Of Scotland; Kellogg Co.; Nature's Path Foods.; Nestlé S. A.; The Quaker Oats Company; POST HOLDINGS, INC.; World Finer Foods; Blue Lake Milling; B&G Foods, Inc.; Marico; Morning Foods; Wegmans Food Markets.; Abbott.; Conagra Brands, Inc.; Associated British Foods plc; La Crosse Milling Company; Avena Foods, Limited; among other domestic and global players. Market share data is available for Global, North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South America separately. DBMR analysts understand competitive strengths and provide competitive analysis for each competitor separately.