Global Operational Analytics Market, By Type (Software and Service), Business Function (Information Technology, Marketing, Sales, Finance, Human Resources and Others), Application (Predictive Asset Maintenance, Risk Management, Fraud Detection, Supply Chain Management, Customer Management, Workforce Management, Sales and Marketing Management and Others), Deployment Model (On-Premises and Hosted/ On-Cloud), Industry Vertical (Telecommunication, Retail and Consumer Goods, Manufacturing, Government and Defense, Energy and Utilities, Transportation and Logistics and Others), Country (U.S., Canada, Mexico, Brazil, Argentina, Rest of South America, Germany, France, Italy, U.K., Belgium, Spain, Russia, Turkey, Netherlands, Switzerland, Rest of Europe, Japan, China, India, South Korea, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific, U.A.E, Saudi Arabia, Egypt, South Africa, Israel, Rest of Middle East and Africa) Industry Trends and Forecast to 2028.
Market Analysis and Insights of Operational Analytics Market
Data Bridge Market Research analyses that the operational analytics market will exhibit a CAGR of 17.53% for the forecast period of 2021-2028. Rising adoption of analytics solutions by the various end user verticals such as telecommunication, retail and consumer goods, manufacturing, government and defense, energy and utilities, transportation and logistics and others coupled with increased adoption of internet of things for process and operations optimization factor attributable to the growth of operational analytics market. The operational analytics market value will therefore stand tall by USD 29.66 billion by 2028.
Operational analytics is undertaken by different enterprises to improve the effectiveness and efficiency of operations. Operational analytics incorporates all the analytics tool and solutions that primarily focuses on improving or upgrading the business operations of any enterprise.
Rising focus of the organizations to reduce the operational costs is creating lucrative growth opportunities for the operational analytics market. Rising incorporation of data based decision making solutions by small and medium scale enterprises coupled with the adoption of advanced data management strategies will further induce growth in the operational analytics market value. Rising adoption of connected devices by medium and small scale enterprises coupled with data explosion will also propel growth in the demand for operational analytics.
However, dearth of skilled professionals or trained personnel will pose a major challenge to the growth of operational analytics market. Also, absence of governmental support and inability to handle third-party data sources will further create hindrances for the growth of operational analytics market. Complexities involved in the development of operational analytics processes will also dampen the market growth rate.
This operational analytics market report provides details of new recent developments, trade regulations, import export analysis, production analysis, value chain optimization, market share, impact of domestic and localised market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographical expansions, technological innovations in the market. To gain more info on operational analytics market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.
Operational Analytics Market Scope and Market Size
The operational analytics market is segmented on the basis of type, business function, application, deployment model and industry vertical. The growth amongst the different segments helps you in attaining the knowledge related to the different growth factors expected to be prevalent throughout the market and formulate different strategies to help identify core application areas and the difference in your target market.
- On the basis of type, the operational analytics market is segmented into software and service. Service segment is sub-segmented into managed services and professional services. Professional services segment is further bifurcated into consulting services, deployment and integration and support and maintenance,
- On the basis of business function, the operational analytics market is segmented into information technology, marketing, sales, finance, human resources and others.
- On the basis of application, the operational analytics market is segmented into predictive asset maintenance, risk management, fraud detection, supply chain management, customer management, workforce management, sales and marketing management and others.
- On the basis of deployment model, the operational analytics market is segmented into on-premises and hosted/ on-cloud.
- On the basis of industry vertical, the operational analytics market is segmented into telecommunication, retail and consumer goods, manufacturing, government and defense, energy and utilities, transportation and logistics and others.
Global Operational Analytics Market Country Level Analysis
Global operational analytics market is analysed and market size, volume information is provided by country, type, business function, application, deployment model and industry vertical as referenced above.
The countries covered in the operational analytics market report are the U.S., Canada and Mexico in North America, Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe in Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, Israel, Egypt, South Africa, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), Brazil, Argentina and Rest of South America as part of South America.
North America holds a prominent share in the global operational analytics market owing to the earliest adoption of advanced technological solutions such as artificial intelligence, big data analytics and machine learning. Asia-Pacific on the other hand is projected to score the highest CAGR for the forecast period owing to increasing awareness about operational analytics especially in the developing economies.
The country section of the operational analytics market report also provides individual market impacting factors and changes in regulation in the market domestically that impacts the current and future trends of the market. Data points such as consumption volumes, production sites and volumes, import export analysis, price trend analysis, cost of raw materials, down-stream and upstream value chain analysis are some of the major pointers used to forecast the market scenario for individual countries. Also, presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.
Competitive Landscape and Operational Analytics Market Share Analysis
The operational analytics market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies’ focus related to operational analytics market.
The major players covered in the operational analytics market report are IBM Corporation, Oracle, Microsoft, SAP SE, Hexagon AB, IMS Software, Inc., Autodesk Inc., BENTLEY SYSTEMS, INCORPORATED, ALTERYX, INC., SAS Institute Inc., Hewlett Packard Enterprise Development LP, Cisco Systems, Inc., VMware, Inc., Continuity Software Ltd., ExtraHop Networks, BMC Software, Inc., Apptio, Inc., Appnomic, Evolven Software and Splunk Inc. among other domestic and global players. Market share data is available for global, North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South America separately. DBMR analysts understand competitive strengths and provide competitive analysis for each competitor separately.
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