Global Oral Care Oral Hygiene Products Market, By Product (Toothpastes, Toothbrushes and Accessories, Mouthwashes/Rinses, Dental Accessories/Ancillaries, Denture Products, Dental Prosthesis Cleaning Solutions), Distribution Channel (Consumer Stores, Retail Pharmacies, Online Distribution, Dental Dispensaries, Drug Store), – Industry Trends and Forecast to 2029
Market Analysis and Size
Oral health is a necessary activity for maintaining overall health and quality of life. It is a state of not having many health complications, such as mouth pain, facial pain, throat and oral cancers, oral infections, sores, dental caries, periodontal diseases, tooth loss, and other mouth and tooth-related disorders. It also has an impact on psychosocial well-being. Consumers' awareness of oral cancer, tooth decay, gum disease, and tooth erosion is increasing, as is their willingness to pay for dental diagnostics.
The oral care/oral hygiene market is expected to witness market growth at a rate of 3.75% in the forecast period of 2022 to 2029, and is estimated to reach the value of USD 1,354.04 million by 2029. Data Bridge Market Research report on oral care/oral hygiene market provides analysis and insights regarding the various factors expected to be prevalent throughout the forecast period while providing their impacts on the market’s growth. The global expansion of the healthcare sector is accelerating the growth of the oral care/oral hygiene market.
Oral care, also known as oral hygiene, is the practise of keeping the mouth clean and free of diseases, as well as preventing other problems such as tooth decay, gum disease, and bad breath through regular brushing and cleaning between the teeth. Oral hygiene must be practised on a regular basis in order to prevent the occurrence of dental diseases.
2022 to 2029
2020 (Customizable to 2014 - 2019)
Revenue in USD Million, Volumes in Units, Pricing in USD
Product (Toothpastes, Toothbrushes and Accessories, Mouthwashes/Rinses, Dental Accessories/Ancillaries, Denture Products, Dental Prosthesis Cleaning Solutions), Distribution Channel (Consumer Stores, Retail Pharmacies, Online Distribution, Dental Dispensaries, Drug Store)
U.S., Canada and Mexico in North America, Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe in Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), Brazil, Argentina and Rest of South America as part of South America.
Market Players Covered
Koninklijke Philips N.V. (Netherlands), Colgate-Palmolive Company(US), GlaxoSmithKline plc (Ireland), Procter & Gamble (US), Johnson & Johnson (US), Unilever plc (UK), GC Corporation (Japan), Ultradent Products, Inc. (US), 3M Company (US), Lion Corporation (Japan), Hain Celestial Group (Jason Natural products, Inc.) (US), Church & Dwight Co, Inc (US), Supersmile(US), CloSYS (US), and Hawley & Hazel (BVI) Co. Ltd. (Hong Kong).
Oral care oral hygiene products Market Dynamics
- The rise in the cases of dental disorders as well as increase in dental tourism
A rising number of patients suffering from dental disorders, an increase in dental tourism in emerging economies, rising preferences for cosmetic dentistry, rising levels of disposable income among people, an increase in awareness of oral hygiene, and an increase in the prevalence of geriatric population globally are some of the vital and important factors that will likely augment the growth of the oral care oral hygiene products market in the forecast timeframe.
The rising investments in new technologies and product advancements
Rising levels of investment in product technologies, rising demand for newer materials and products, and a lower penetration rate of dental hygiene in developing economies will all contribute to the growth of the oral care oral hygiene products market in the timeframe previously mentioned.
- Regulatory Compliance
Maintaining compliance with medical reforms and regulations raises the demand for these solutions.
- Government investments for healthcare interoperability
The increase in the funding by the federal government to drive the adoption of these solutions further influence the market. Additionally, the surge in healthcare expenditure, advancements in healthcare infrastructure, and high demand for expanded care delivery positively affect the oral care oral hygiene products market.
Due to the increased accuracy provided by these technologies, computer-aided design (CAD)/computer-aided manufacturing (CAM) is quickly becoming the industry standard for dental reconstruction and automated orthodontics. This digitalization push in the dental industry is also motivating manufacturers to invest in CAD/CAM technologies. Furthermore, the increased demand for cosmetic dental procedures in developed countries such as South Africa and India, as well as the high growth potential, provide lucrative opportunities for oral care oral hygiene products market participants.
Product recalls, on the other hand, are expected to impede market growth. In the forecast period, the adverse effects of teeth whitening products are expected to pose a challenge to the oral care/oral hygiene market.
This oral care oral hygiene products market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the oral care oral hygiene products market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.
COVID-19 Impact on Oral Care Oral Hygiene Products Market
Many imaging and diagnostic departments have seen a rapid decrease in oral care oral hygiene products case volumes as a result of the COVID-19 pandemic. This decline has serious implications for both short-term and long-term economic stability in all practise settings. The true impact of COVID-19 on the oral care oral hygiene products industry will be seen in 2021, as hospitals and imaging facilities struggle to cope with the circumstances of the world slowly reopening after nearly a year of isolation. Almost all countries have postponed non-essential imaging exams and procedures until further notice. Medical professionals are still unsure about the new business model, but they have been devoting the majority of their time and resources to meeting expectations.
- GalaxoSmithKline plc (UK) will launch the Dr. BEST GreenClean toothbrush, the first carbon-neutral toothbrush with a handle made of renewable cellulose, in September 2021.
- Colgate-Palmolive and Philips announced a long-term collaboration in March 2021 to bring the oral care benefits of electric toothbrushes to Latin America. This is primarily accomplished through an exclusive portfolio of Philips Colgate electric toothbrushes in a variety of price points.
- Hindustan Unilever Limited (HUL) merged with GlaxoSmithKline Consumer Healthcare Limited (India) in April 2020, with HUL responsible for distributing GSK's Consumer Healthcare brands in India, including Sensodyne, the company's leading oral healthcare brand.
Global Oral Care Oral Hygiene Products Market Scope
The oral care oral hygiene products market is segmented on the basis of product and distribution channel. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.
- Toothbrushes and accessories
- Dental accessories/ancillaries
- Denture products and dental prosthesis cleaning solutions
- Other oral care
On the basis of product, the oral care/oral hygiene market is segmented into toothpastes, toothbrushes and accessories, mouthwashes/rinses, dental accessories/ancillaries, denture products and dental prosthesis cleaning solutions. Toothpastes are further segmented into pastes, gels, powders and polishes. Toothbrushes and accessories are further segmented into manual toothbrushes, electric toothbrushes, battery-powered toothbrushes and replacement toothbrush heads. Mouthwashes/ rinses are further segmented into non-medicated mouthwashes and medicated mouthwashes. Dental accessories/ ancillaries are further segmented into dental flosses, breath fresheners, cosmetic dental whitening products and dental water jets. Dental products are further segmented into fixatives and other denture products.
- Consumer stores
- Retail pharmacies
- Online distribution
- Dental dispensaries
- Drug store
On the basis of distribution channel, the oral care/oral hygiene market is segmented into consumer stores, retail pharmacies, online distribution, dental dispensaries and drug store.
Oral Care Oral Hygiene Products Market Regional Analysis/Insights
The oral care oral hygiene products market is analysed and market size insights and trends are provided by country, product and end distribution channel as referenced above.
The countries covered in the oral care oral hygiene products market report are U.S., Canada and Mexico in North America, Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe in Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), Brazil, Argentina and Rest of South America as part of South America.
North America dominates the oral care oral hygiene products market due to rising occurrences of dental disorders, rising public awareness of dental procedures, and an increasing number of technological advancements in the region, whereas Asia-Pacific is expected to grow at the fastest rate during the forecast period due to an increasing geriatric population and rising occurrences of dental diseases.
The country section of the report also provides individual market impacting factors and changes in regulation in the market domestically that impacts the current and future trends of the market. Data points like down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.
Healthcare Infrastructure growth Installed base and New Technology Penetration
The oral care oral hygiene products market also provides you with detailed market analysis for every country growth in healthcare expenditure for capital equipment, installed base of different kind of products for oral care oral hygiene products market, impact of technology using life line curves and changes in healthcare regulatory scenarios and their impact on the oral care oral hygiene products market. The data is available for historic period 2010-2020.
Competitive Landscape and Oral Care Oral Hygiene Products Market Share Analysis
The oral care oral hygiene products market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to oral care oral hygiene products market.
Some of the major players operating in the oral care oral hygiene products market are
- Koninklijke Philips N.V. (Netherlands)
- Colgate-Palmolive Company(US)
- GlaxoSmithKline plc (Ireland)
- Procter & Gamble (US)
- Johnson & Johnson (US)
- Unilever plc (UK)
- GC Corporation (Japan)
- Ultradent Products, Inc. (US)
- 3M Company (US)
- Lion Corporation (Japan)
- Hain Celestial Group (Jason Natural products, Inc.) (US)
- Church & Dwight Co, Inc (US)
- CloSYS (US)
- Hawley & Hazel (BVI) Co. Ltd. (Hong Kong).