“Rising Demand for Natural and Clean-Label Ingredients”
A significant trend driving the organic fruit extracts market is the growing consumer preference for natural and clean-label products. Health-conscious individuals are shifting towards products free from artificial additives, preservatives, and chemicals. Organic fruit extracts meet this demand by offering natural flavors, colors, and nutritional benefits in beverages, dietary supplements, and cosmetics. For instance, the use of organic blueberry and acai berry extracts in functional beverages has surged due to their antioxidant properties and clean-label appeal. Leading companies such as Döhler and Symrise are innovating with organic fruit-based extracts to meet this rising demand, further propelling the market’s growth globally.
