According to American Cancer Society, in 2021, around 149,500 people are likely to be diagnosed with colorectal cancer, and approximately 52,980 people will die due to colorectal cancer. The high occurrence of colorectal cancer and urinary bladder cancer has augmented the demand for ostomy care products globally. The growing prevalence of bladder and colorectal cancer in the geriatric population, is a key contributor to ostomy devices market growth.
