“Rising Adoption of Print-On-Demand Services”
- A significant and accelerating trend in the global photo printing and merchandise market is the rising adoption of print-on-demand (POD) services, which allow consumers to personalize and order photo products online with rapid turnaround times
- For instance, companies such as Shutterfly, Snapfish, and Vistaprint are expanding their POD offerings to include custom photo books, calendars, canvases, mugs, apparel, and home décor, catering to both individual consumers and small businesses
- The integration of user-friendly mobile apps and online platforms enables seamless uploading, editing, and ordering of personalized photo merchandise, enhancing the customer experience and driving repeat purchases
- Advances in digital printing technology, including high-resolution and eco-friendly inks, are improving product quality and expanding the range of customizable items available through POD services
- This trend toward convenient, on-demand, and highly personalized photo merchandise is fundamentally reshaping the market, with companies investing in automation, AI-powered design tools, and efficient supply chains to meet growing demand
- The demand for print-on-demand photo products is rapidly increasing across both established and emerging markets, as consumers seek unique ways to preserve memories and gift personalized items for special occasions
