- In August 2024, according to a blog by Nutrition for NON-Nutritionists, A blog on health trends highlights that growing awareness of the health benefits associated with plant-based diets—such as lower cholesterol levels and a reduced risk of heart disease—is fueling consumer interest in alternatives such as plant-based bacon. This trend reflects a broader shift toward healthier eating habits and lifestyle choices among consumers seeking nutritious options
- In June 2024, according to an article by Franchise India Holdings Ltd, the article highlights a significant investment trend in the plant-based products market, with projections indicating a remarkable growth. This surge is attributed to increasing consumer awareness about health and sustainability. As major brands and startups innovate with diverse offerings, the market is set to expand, attracting investors eager to capitalize on the growing demand for plant-based alternatives
