“Rising Demand for Plant-Based and Gluten-Free Options”
The potato flakes market is experiencing a surge in demand driven by the growing preference for convenient, shelf-stable food products. As consumers increasingly seek quick meal solutions, potato flakes are being used in a variety of food applications, including mashed potatoes, soups, snacks, and ready-to-eat foods. A significant trend in the market is the rising demand for plant-based and gluten-free options. For instance, many companies, such as Agristo and Emsland Group, are introducing gluten-free and organic potato flakes to meet the growing consumer demand for healthier, allergen-free alternatives. This shift is in response to the growing health consciousness and dietary preferences of consumers, particularly in North America and Europe. Technological advancements are also playing a role, as innovations such as advanced drying techniques improve product quality while maintaining nutritional value. The market's expansion is further driven by the increasing availability of potato-based snack products that incorporate flakes, highlighting their versatility in the food industry.
