- Powdered cellulose, derived from plant-based sources, is widely used as a thickener, stabilizer, and texturizer in food and beverage products, a binder in pharmaceuticals, and a reinforcing agent in industrial applications
- The surge in demand is fueled by the growing trend of clean-label products, heightened awareness of sustainable materials, and the increasing use of powdered cellulose in innovative applications such as biodegradable packaging and cosmetics
- North America dominated the powdered cellulose market with the largest revenue share of 38.5% in 2024, driven by advanced food processing industries, a strong pharmaceutical sector, and the presence of major market players
- Asia-Pacific is expected to be the fastest-growing region during the forecast period, propelled by rapid industrialization, increasing food and beverage consumption, and rising disposable incomes in countries such as China and India
- The food grade segment dominated the largest market revenue share of 38.5% in 2024, driven by its extensive use as a stabilizer, thickener, and anti-caking agent in food and beverage applications. The rising demand for low-calorie, high-fiber, and clean-label food products further boosts this segment’s dominance
