Global Power and Energy Manufacturing Analytics Market, By Type (Software, Services), Deployment Model (On-Premises, On-Demand), End User (Automotive and Aerospace Manufacturing, Electronics Equipment Manufacturing, Food and Beverages Manufacturing, Chemicals and Materials Manufacturing, Machinery and Industrial Equipment Manufacturing, Pharma and Life Sciences, Paper, Pulp, Plastic, and Rubber Manufacturing, Others), Country (U.S., Canada, Mexico, Brazil, Argentina, Rest of South America, Germany, Italy, U.K., France, Spain, Netherlands, Belgium, Switzerland, Turkey, Russia, Rest of Europe, Japan, China, India, South Korea, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific, Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa) Industry Trends and Forecast to 2028.
Power and Energy Manufacturing Analytics Market Analysis and Insights
Power and energy manufacturing analytics market size is valued at USD 17,392.79 million by 2028 is expected to grow at a compound annual growth rate of 21.90% in the forecast period of 2021 to 2028. Data Bridge Market Research report on power and energy manufacturing analytics provides analysis and insights regarding the various factors expected to be prevalent throughout the forecasted period while providing their impacts on the market’s growth.
Manufacturing analytics is a type of a statistical tool that helps in rule based analysis of manufacturing data and information and also enables the users to well understand the process. It also helps in identification, improvements, and reinforcement of the best practices. Manufacturing analytics also gives the admittance to recognize the problem before it happened which could change the product, cost or yield.
The high adoption of advanced data management strategies across varied manufacturing applications has been directly influencing the growth of power and energy manufacturing analyticsmarket over the forecast period of 2021 to 2028. Also the growing need for process optimization is also flourishing the growth of thepower and energy manufacturing analyticsmarket. In addition, the emergence of industrial internet of things (IIoT) along with the increased business agility and scalability are also positively impacting the growth of the market. Furthermore, the self-service accesses to centrally managed data and rising levels of investment on big data for manufacturing are also largely lifting the growth of the power and energy manufacturing analytics market.
However, the lack of integration with legacy systems along with complicated system structure lower return on investment are acting as the major limitations for the growth of power and energy manufacturing analytics in the forecast period of 2021 to 2028, whereas the data security and privacy and dearth of appropriate analytical skills have the potential to challenge the growth of the power and energy manufacturing analytics market.
Likewise, thegrowing demand for real-time streaming analytics as well as increasing cloud adoption trends and improved product design and development will further cater ample new opportunities that will lead to the growth of the power and energy manufacturing analytics market in the above mentioned forecasted period.
This power and energy manufacturing analytics market report provides details of new recent developments, trade regulations, import export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on power and energy manufacturing analytics market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.
Global Power and Energy Manufacturing Analytics Market Scope and Market Size
Power and energy manufacturing analytics market is segmented on the basis of type, deployment model, and end user. The growth among segments helps you analyze niche pockets of growth and strategies to approach the market and determine your core application areas and the difference in your target markets.
- The type segment of the power and energy manufacturing analytics market is segmented into software, and services. Services have further been segmented into managed services and professional services. Professional services have further been sub-segmented into deployment and integration, support and maintenance and consulting services.
- Based on deployment mode, the power and energy manufacturing analytics market is segmented intoon-premises, and on-demand.
- Power and energy manufacturing analytics market is also segmented on the basis of end user intoautomotive and aerospace manufacturing, electronics equipment manufacturing, food and beverages manufacturing, chemicals and materials manufacturing, machinery and industrial equipment manufacturing, pharma and life sciences, paper, pulp, plastic, and rubber manufacturing and others.
Power and Energy Manufacturing Analytics Market Country Level Analysis
Power and energy manufacturing analytics market is analyzed and market size, volume information is provided by country,type, deployment model, and end user as referenced above.
The countries covered in the power and energy manufacturing analytics market report are U.S., Canada and Mexico in North America, Brazil, Argentina and Rest of South America as part of South America, Germany, Italy, U.K., France, Spain, Netherlands, Belgium, Switzerland, Turkey, Russia, Rest of Europe in Europe, Japan, China, India, South Korea, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa (MEA)as a part of Middle East and Africa (MEA).
North America leads the power and energy manufacturing analytics market due to the high adoption of advanced technologies along with rising levels of investment for the adoption of big data analytics by manufacturing enterprise and prevalence of majority of vendors in the region. Asia-Pacific is expected to expand at a significant growth rate over the forecast period of 2021 to 2028 owing to increasing adoption of advanced technologies among the enterprises in the region.
The country section of the power and energy manufacturing analytics market report also provides individual market impacting factors and changes in regulation in the market domestically that impacts the current and future trends of the market. Data points like down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.
Competitive Landscape and Power and Energy Manufacturing Analytics Market Share Analysis
Power and energy manufacturing analytics market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, regional presence, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies’ focus related to power and energy manufacturing analytics market.
The major players covered in the power and energy manufacturing analytics market report are Oracle, SAP SE, Zensar Technologies Ltd., SAS Institute Inc., DXC Technology Company, TABLEAU SOFTWARE, LLC, TIBCO Software Inc., ALTERYX, INC., 1010data, IBM Corporation, Sisense Inc., StatSoft Europe, Wipro Limited, General Electric, BRIDGEi2i Analytics, Cisco, FICO, Microsoft, Civis Analytics and RapidMiner, Inc., among other domestic and global players. Market share data is available for global, North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South America separately. DBMR analysts understand competitive strengths and provide competitive analysis for each competitor separately.
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Table of Content
1 INTRODUCTION
1.1 OBJECTIVES OF THE STUDY
1.2 MARKET DEFINITION
1.3 OVERVIEW OF GLOBAL POWER AND ENERGY MANUFACTURING ANALYTICS MARKET
1.4 CURRENCY AND PRICING
1.5 LIMITATION
1.6 MARKETS COVERED
2 MARKET SEGMENTATION
2.1 KEY TAKEAWAYS
2.2 ARRIVING AT THE GLOBAL POWER AND ENERGY MANUFACTURING ANALYTICS MARKET
2.2.1 VENDOR POSITIONING GRID
2.2.2 TECHNOLOGY LIFE LINE CURVE
2.2.3 MARKET GUIDE
2.2.4 COMPANY POSITIONING GRID
2.2.5 COMAPANY MARKET SHARE ANALYSIS
2.2.6 MULTIVARIATE MODELLING
2.2.7 TOP TO BOTTOM ANALYSIS
2.2.8 STANDARDS OF MEASUREMENT
2.2.9 VENDOR SHARE ANALYSIS
2.2.10 DATA POINTS FROM KEY PRIMARY INTERVIEWS
2.2.11 DATA POINTS FROM KEY SECONDARY DATABASES
2.3 GLOBAL POWER AND ENERGY MANUFACTURING ANALYTICS MARKET: RESEARCH SNAPSHOT
2.4 ASSUMPTIONS
3 MARKET OVERVIEW
3.1 DRIVERS
3.2 RESTRAINTS
3.3 OPPORTUNITIES
3.4 CHALLENGES
4 EXECUTIVE SUMMARY
5 PREMIUM INSIGHTS
5.1 REGULATORY FRAMEWORK
5.2 PORTERS MODEL
6 IMPACT OF COVID-19 PANDEMIC ON THE GLOBAL POWER AND ENERGY MANUFACTURING ANALYTICS MARKET
6.1 ANALYSIS ON IMPACT OF COVID-19 ON THE MARKET
6.2 AFTER MATH OF COVID-19 AND GOVERNMENT INITIATIVE TO BOOST THE MARKET
6.3 STRATEGIC DECISIONS FOR MANUFACTURERS AFTER COVID-19 TO GAIN COMPETITIVE MARKET SHARE
6.4 PRICE IMPACT
6.5 IMPACT ON DEMAND
6.6 IMPACT ON SUPPLY CHAIN
6.7 CONCLUSION
7 GLOBAL POWER AND ENERGY MANUFACTURING ANALYTICS MARKET, BY OFFERING
7.1 OVERVIEW
7.2 SOLUTION
7.3 SERVICES
7.3.1 MANAGED SERVICES
7.3.2 PROFESSIONAL SERVICES
7.3.2.1. CONSULTING
7.3.2.2. DEPLOYMENT AND INTEGRATION
7.3.2.3. SUPPORT AND MAINTENANCE
8 GLOBAL POWER AND ENERGY MANUFACTURING ANALYTICS MARKET, BY DEPLOYMENT MODEL
8.1 OVERVIEW
8.2 CLOUD
8.2.1 PUBLIC
8.2.2 PRIVATE
8.2.3 HYBRID
8.3 ON PREMISES
9 GLOBAL POWER AND ENERGY MANUFACTURING ANALYTICS MARKET, BY ENTERPRISE SIZE
9.1 OVERVIEW
9.2 LARGE ENTERPRISES
9.2.1 BY DEPLOYMENT MODEL
9.2.1.1. CLOUD
9.2.1.2. ON PREMISES
9.3 SMALL AND MEDIUM ENTERPRISES (SMES)
9.3.1 BY DEPLOYMENT MODEL
9.3.1.1. CLOUD
9.3.1.2. ON PREMISES
10 GLOBAL POWER AND ENERGY MANUFACTURING ANALYTICS MARKET, BY APPLICATION
10.1 OVERVIEW
10.2 UPSTREAM
10.2.1 PRODUCTION PLANNING AND FORECASTING ANALYTICS
10.2.2 EXPLORATION AND DRILLING ANALYTICS
10.2.3 WORKFORCE MANAGEMENT ANALYTICS
10.2.4 PREDICTIVE ASSET ANALYTICS
10.2.5 FIELD SURVEILLANCE ANALYTICS
10.3 MIDSTREAM
10.3.1 LOGISTICS AND SUPPLY CHAIN ANALYTICS
10.3.2 STORAGE OPTIMIZATION ANALYTICS
10.3.3 GRID ANALYTICS
10.4 DOWNSTREAM
10.4.1 PRICING ANALYTICS
10.4.2 CUSTOMER ANALYTICS
10.4.3 ADVANCED METERING INFRASTRUCTURE ANALYTICS
10.4.4 CALL CENTER OPTIMIZATION
11 GLOBAL POWER AND ENERGY MANUFACTURING ANALYTICS MARKET, BY TECHNOLOGY
11.1 OVERVIEW
11.2 INTERNET OF THINGS
11.3 MACHINE LEARNING
11.4 DIGITAL TWIN
11.5 OTHERS
12 GLOBAL POWER AND ENERGY MANUFACTURING ANALYTICS MARKET, BY END USER
12.1 OVERVIEW
12.2 MINING
12.2.1 BY TYPE
12.2.1.1. UNDERGROUND
12.2.1.2. OPEN SURFACE
12.2.1.3. OTHERS
12.2.2 BY OFFERING
12.2.2.1. SOLUTION
12.2.2.2. SERVICES
12.3 OIL AND GAS
12.3.1 BY TYPE
12.3.1.1. ONSHORE
12.3.1.2. OFFSHORE
12.3.2 BY OFFERING
12.3.2.1. SOLUTION
12.3.2.2. SERVICES
12.4 RENEWABLE ENERGY
12.4.1 BY TYPE
12.4.1.1. WIND ENERGY
12.4.1.2. SOLAR ENERGY
12.4.1.3. HYDROPOWER
12.4.1.4. GEOTHERMAL POWER
12.4.1.5. BIOMASS ENERGY
12.4.2 BY OFFERING
12.4.2.1. SOLUTION
12.4.2.2. SERVICES
12.5 NUCLEAR POWER
12.5.1 BY OFFERING
12.5.1.1. SOLUTION
12.5.1.2. SERVICES
12.6 OTHERS
13 GLOBAL POWER AND ENERGY MANUFACTURING ANALYTICS MARKET, BY REGION
13.1 GLOBAL POWER AND ENERGY MANUFACTURING ANALYTICS MARKET SEGMENTATION PROVIDED ABOVE IS REPRESENTED IN THIS CHAPTER BY COUNTRY)
13.1.1 NORTH AMERICA
13.1.1.1. U.S.
13.1.1.2. CANADA
13.1.1.3. MEXICO
13.1.2 EUROPE
13.1.2.1. GERMANY
13.1.2.2. U.K.
13.1.2.3. FRANCE
13.1.2.4. ITALY
13.1.2.5. SPAIN
13.1.2.6. THE NETHERLANDS
13.1.2.7. SWITZERLAND
13.1.2.8. TURKEY
13.1.2.9. BELGIUM
13.1.2.10. RUSSIA
13.1.2.11. REST OF EUROPE
13.1.3 ASIA-PACIFIC
13.1.3.1. CHINA
13.1.3.2. JAPAN
13.1.3.3. SOUTH KOREA
13.1.3.4. INDIA
13.1.3.5. SINGAPORE
13.1.3.6. AUSTRALIA
13.1.3.7. MALAYSIA
13.1.3.8. PHILIPPINES
13.1.3.9. THAILAND
13.1.3.10. INDONESIA
13.1.3.11. REST OF ASIA-PACIFIC
13.1.4 SOUTH AMERICA
13.1.4.1. BRAZIL
13.1.4.2. ARGENTINA
13.1.4.3. REST OF SOUTH AMERICA
13.1.5 MIDDLE EAST AND AFRICA
13.1.5.1. SOUTH AFRICA
13.1.5.2. EGYPT
13.1.5.3. SAUDI ARABIA
13.1.5.4. U.A.E
13.1.5.5. ISRAEL
13.1.5.6. REST OF MIDDLE EAST AND AFRICA
13.2 KEY PRIMARY INSIGHTS: BY MAJOR COUNTRIES
14 GLOBAL POWER AND ENERGY MANUFACTURING ANALYTICS MARKET, COMPANY LANDSCAPE
14.1 COMPANY SHARE ANALYSIS: GLOBAL
14.2 COMPANY SHARE ANALYSIS: NORTH AMERICA
14.3 COMPANY SHARE ANALYSIS: EUROPE
14.4 COMPANY SHARE ANALYSIS: ASIA-PACIFIC
14.5 MERGERS & ACQUISITIONS
14.6 NEW PRODUCT DEVELOPMENT & APPROVALS
14.7 EXPANSIONS
14.8 REGULATORY CHANGES
14.9 PARTNERSHIP AND OTHER STRATEGIC DEVELOPMENTS
15 GLOBAL POWER AND ENERGY MANUFACTURING ANALYTICS MARKET, SWOT AND DBMR ANALYSIS
16 GLOBAL POWER AND ENERGY MANUFACTURING ANALYTICS MARKET, COMPANY PROFILE
16.1 IBM
16.1.1 COMPANY SNAPSHOT
16.1.2 REVENUE ANALYSIS
16.1.3 GEOGRAPHIC PRESENCE
16.1.4 PRODUCT PORTFOLIO
16.1.5 RECENT DEVELOPMENTS
16.2 SAP SE
16.2.1 COMPANY SNAPSHOT
16.2.2 REVENUE ANALYSIS
16.2.3 GEOGRAPHIC PRESENCE
16.2.4 PRODUCT PORTFOLIO
16.2.5 RECENT DEVELOPMENTS
16.3 MICROSOFT
16.3.1 COMPANY SNAPSHOT
16.3.2 REVENUE ANALYSIS
16.3.3 GEOGRAPHIC PRESENCE
16.3.4 PRODUCT PORTFOLIO
16.3.5 RECENT DEVELOPMENTS
16.4 GENERAL ELECTRIC
16.4.1 COMPANY SNAPSHOT
16.4.2 REVENUE ANALYSIS
16.4.3 GEOGRAPHIC PRESENCE
16.4.4 PRODUCT PORTFOLIO
16.4.5 RECENT DEVELOPMENTS
16.5 EATON
16.5.1 COMPANY SNAPSHOT
16.5.2 REVENUE ANALYSIS
16.5.3 GEOGRAPHIC PRESENCE
16.5.4 PRODUCT PORTFOLIO
16.5.5 RECENT DEVELOPMENTS
16.6 SIEMENS AG
16.6.1 COMPANY SNAPSHOT
16.6.2 REVENUE ANALYSIS
16.6.3 GEOGRAPHIC PRESENCE
16.6.4 PRODUCT PORTFOLIO
16.6.5 RECENT DEVELOPMENTS
16.7 AMAZON WEB SERVICES
16.7.1 COMPANY SNAPSHOT
16.7.2 REVENUE ANALYSIS
16.7.3 GEOGRAPHIC PRESENCE
16.7.4 PRODUCT PORTFOLIO
16.7.5 RECENT DEVELOPMENTS
16.8 SCHNEIDER ELECTRIC SE
16.8.1 COMPANY SNAPSHOT
16.8.2 REVENUE ANALYSIS
16.8.3 GEOGRAPHIC PRESENCE
16.8.4 PRODUCT PORTFOLIO
16.8.5 RECENT DEVELOPMENTS
16.9 ORACLE
16.9.1 COMPANY SNAPSHOT
16.9.2 REVENUE ANALYSIS
16.9.3 GEOGRAPHIC PRESENCE
16.9.4 PRODUCT PORTFOLIO
16.9.5 RECENT DEVELOPMENTS
16.1 CISCO
16.10.1 COMPANY SNAPSHOT
16.10.2 REVENUE ANALYSIS
16.10.3 GEOGRAPHIC PRESENCE
16.10.4 PRODUCT PORTFOLIO
16.10.5 RECENT DEVELOPMENTS
16.11 INTEL CORPORATION
16.11.1 COMPANY SNAPSHOT
16.11.2 REVENUE ANALYSIS
16.11.3 GEOGRAPHIC PRESENCE
16.11.4 PRODUCT PORTFOLIO
16.11.5 RECENT DEVELOPMENTS
16.12 GOOGLE
16.12.1 COMPANY SNAPSHOT
16.12.2 REVENUE ANALYSIS
16.12.3 GEOGRAPHIC PRESENCE
16.12.4 PRODUCT PORTFOLIO
16.12.5 RECENT DEVELOPMENTS
16.13 SAS INSTITUTE
16.13.1 COMPANY SNAPSHOT
16.13.2 REVENUE ANALYSIS
16.13.3 GEOGRAPHIC PRESENCE
16.13.4 PRODUCT PORTFOLIO
16.13.5 RECENT DEVELOPMENTS
16.14 MICROSTRATEGY
16.14.1 COMPANY SNAPSHOT
16.14.2 REVENUE ANALYSIS
16.14.3 GEOGRAPHIC PRESENCE
16.14.4 PRODUCT PORTFOLIO
16.14.5 RECENT DEVELOPMENTS
16.15 TERADATA CORPORATION
16.15.1 COMPANY SNAPSHOT
16.15.2 REVENUE ANALYSIS
16.15.3 GEOGRAPHIC PRESENCE
16.15.4 PRODUCT PORTFOLIO
16.15.5 RECENT DEVELOPMENTS
16.16 OPENTEXT CORPORATION
16.16.1 COMPANY SNAPSHOT
16.16.2 REVENUE ANALYSIS
16.16.3 GEOGRAPHIC PRESENCE
16.16.4 PRODUCT PORTFOLIO
16.16.5 RECENT DEVELOPMENTS
16.17 SALESFORCE
16.17.1 COMPANY SNAPSHOT
16.17.2 REVENUE ANALYSIS
16.17.3 GEOGRAPHIC PRESENCE
16.17.4 PRODUCT PORTFOLIO
16.17.5 RECENT DEVELOPMENTS
16.18 ATOS SE
16.18.1 COMPANY SNAPSHOT
16.18.2 REVENUE ANALYSIS
16.18.3 GEOGRAPHIC PRESENCE
16.18.4 PRODUCT PORTFOLIO
16.18.5 RECENT DEVELOPMENTS
16.19 INFOR
16.19.1 COMPANY SNAPSHOT
16.19.2 REVENUE ANALYSIS
16.19.3 GEOGRAPHIC PRESENCE
16.19.4 PRODUCT PORTFOLIO
16.19.5 RECENT DEVELOPMENTS
16.2 QLIK
16.20.1 COMPANY SNAPSHOT
16.20.2 REVENUE ANALYSIS
16.20.3 GEOGRAPHIC PRESENCE
16.20.4 PRODUCT PORTFOLIO
16.20.5 RECENT DEVELOPMENTS
16.21 TIBCO SOFTWARE
16.21.1 COMPANY SNAPSHOT
16.21.2 REVENUE ANALYSIS
16.21.3 GEOGRAPHIC PRESENCE
16.21.4 PRODUCT PORTFOLIO
16.21.5 RECENT DEVELOPMENTS
16.22 ALTERYX, INC.
16.22.1 COMPANY SNAPSHOT
16.22.2 REVENUE ANALYSIS
16.22.3 GEOGRAPHIC PRESENCE
16.22.4 PRODUCT PORTFOLIO
16.22.5 RECENT DEVELOPMENTS
16.23 TABLEAU SOFTWARE
16.23.1 COMPANY SNAPSHOT
16.23.2 REVENUE ANALYSIS
16.23.3 GEOGRAPHIC PRESENCE
16.23.4 PRODUCT PORTFOLIO
16.23.5 RECENT DEVELOPMENTS
16.24 TIBCO SOFTWARE, INC.
16.24.1 COMPANY SNAPSHOT
16.24.2 REVENUE ANALYSIS
16.24.3 GEOGRAPHIC PRESENCE
16.24.4 PRODUCT PORTFOLIO
16.24.5 RECENT DEVELOPMENTS
16.25 ZENSAR TECHNOLOGIES LTD.
16.25.1 COMPANY SNAPSHOT
16.25.2 REVENUE ANALYSIS
16.25.3 GEOGRAPHIC PRESENCE
16.25.4 PRODUCT PORTFOLIO
16.25.5 RECENT DEVELOPMENTS
16.26 STATSOFT, INC.
16.26.1 COMPANY SNAPSHOT
16.26.2 REVENUE ANALYSIS
16.26.3 GEOGRAPHIC PRESENCE
16.26.4 PRODUCT PORTFOLIO
16.26.5 RECENT DEVELOPMENTS
16.27 ABB
16.27.1 COMPANY SNAPSHOT
16.27.2 REVENUE ANALYSIS
16.27.3 GEOGRAPHIC PRESENCE
16.27.4 PRODUCT PORTFOLIO
16.27.5 RECENT DEVELOPMENTS
16.28 BOARD INTERNATIONAL
16.28.1 COMPANY SNAPSHOT
16.28.2 REVENUE ANALYSIS
16.28.3 GEOGRAPHIC PRESENCE
16.28.4 PRODUCT PORTFOLIO
16.28.5 RECENT DEVELOPMENTS
16.29 YELLOWFIN
16.29.1 COMPANY SNAPSHOT
16.29.2 REVENUE ANALYSIS
16.29.3 GEOGRAPHIC PRESENCE
16.29.4 PRODUCT PORTFOLIO
16.29.5 RECENT DEVELOPMENTS
16.3 ENERGYSAVVY INC.
16.30.1 COMPANY SNAPSHOT
16.30.2 REVENUE ANALYSIS
16.30.3 GEOGRAPHIC PRESENCE
16.30.4 PRODUCT PORTFOLIO
16.30.5 RECENT DEVELOPMENTS
NOTE: THE COMPANIES PROFILED IS NOT EXHAUSTIVE LIST AND IS AS PER OUR PREVIOUS CLIENT REQUIREMENT. WE PROFILE MORE THAN 100 COMPANIES IN OUR STUDY AND HENCE THE LIST OF COMPANIES CAN BE MODIFIED OR REPLACED ON REQUEST
17 CONCLUSION
18 QUESTIONNAIRE
19 RELATED REPORTS
20 ABOUT DATA BRIDGE MARKET RESEARCH
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