- Printing technologies, encompassing flexographic, rotogravure, offset, and digital methods, are essential for producing high-quality packaging, labels, and promotional materials across industries such as food and beverage, cosmetics, and healthcare
- The surge in demand is primarily fueled by the growth of e-commerce, increasing need for sustainable packaging, and advancements in digital printing for short-run and customized production
- Asia-Pacific dominated the printing technology market with the largest revenue share of 42.5% in 2024, driven by robust manufacturing hubs, high demand for packaged goods, and investments in advanced printing technologies, particularly in China and India
- North America is expected to be the fastest-growing region during the forecast period due to rapid adoption of digital printing technologies and increasing focus on sustainable packaging solutions
- The digital segment dominated the market with the largest revenue share of 45.1% in 2024, driven by its versatility, cost-effectiveness for short runs, and ability to deliver high-quality, customizable prints
