Global Pumpkin Seed Market Size, Share and Trends Analysis Report – Industry Overview and Forecast to 2033

Pumpkin Seed Market Size

• The global pumpkin seed market size was valued at USD 1.37 billion in 2025 and is expected to reach USD 2.57 billion by 2033, at a CAGR of 8.20% during the forecast period
• The market growth is largely fuelled by the increasing consumer awareness of the nutritional benefits of pumpkin seeds, including their high protein, fiber, and antioxidant content, which supports health and wellness trends
• Rising demand for plant-based protein and functional snacks is accelerating adoption across food and dietary supplement applications, especially in health-conscious regions

Pumpkin Seed Market Analysis

• The market is witnessing strong growth due to a combination of rising health awareness, functional food demand, and consumer preference for natural, nutrient-rich ingredients
• Increased incorporation of pumpkin seeds in snacks, protein bars, cereals, and nutritional supplements is fostering product diversification and boosting overall market adoption
• North America dominated the pumpkin seed market with the largest revenue share of 36.45% in 2025, driven by increasing health awareness, growing demand for nutrient-dense snacks, and the rising adoption of plant-based diets
• Asia-Pacific region is expected to witness the highest growth rate in the global pumpkin seed market, driven by rapid population growth, rising health-consciousness, expanding food processing industry, and government initiatives promoting nutrient-rich diets
• The Raw segment held the largest market revenue share in 2025, driven by its direct use in snacks, bakery, and confectionery products. Raw pumpkin seeds are preferred for their natural taste, high nutritional content, and ease of incorporation into various food and beverage applications, making them highly popular among manufacturers and health-conscious consumers

Report Scope and Pumpkin Seed Market Segmentation      

Pumpkin Seed Market Trends

Rise of Functional and Nutrient-Rich Pumpkin Seeds

• The growing shift toward functional and nutrient-rich pumpkin seeds is transforming the snacking and food ingredient landscape by enabling manufacturers to offer protein-packed, mineral-rich products. The high content of magnesium, zinc, and healthy fats allows immediate incorporation into snacks, bakery, and dairy products, supporting consumer demand for healthy and convenient foods. This trend is particularly impactful in regions with rising health awareness and plant-based diet adoption, while also encouraging product diversification in health-focused and fortified foods
• The high demand for pumpkin seeds in bakery, confectionery, and snack applications is accelerating their adoption as a key ingredient. These seeds are particularly effective for enhancing nutritional profiles, adding crunch, and supporting dietary fiber intake. The trend is further supported by government initiatives promoting healthy eating habits and nutrient-rich food consumption, as well as growing consumer preference for plant-based protein sources
• The affordability and year-round availability of pumpkin seeds are making them attractive for large-scale production across food and snack manufacturers. Producers benefit from predictable supply, versatile application, and consumer appeal, leading to steady market growth. In addition, pumpkin seeds are being incorporated into functional beverages, cereals, and dairy alternatives, broadening their market applications
  • For instance, in 2023, several North American and European snack brands expanded their offerings with pumpkin seed-enriched bars and bakery products, improving consumer engagement, brand loyalty, and overall market reach. These launches also helped brands position themselves as health-conscious and sustainably sourced, attracting premium consumer segments
• While pumpkin seeds are gaining popularity, sustained growth depends on continued product innovation, cost optimization, and consumer education. Companies must focus on value-added formulations, R&D, and supply chain efficiency to fully capitalize on this growing demand, including introducing flavored, roasted, and coated variants to appeal to diverse tastes

Pumpkin Seed Market Dynamics

Driver

Rising Health Awareness and Growing Demand for Nutrient-Dense Snacks

• Increasing consumer focus on health, protein intake, and heart-healthy diets is driving demand for pumpkin seeds. This has encouraged manufacturers to prioritize their integration into snacks, bakery, and cereal products. The trend is further bolstered by growing awareness of immunity-boosting and anti-inflammatory properties of pumpkin seeds
• Food and beverage companies are increasingly adopting pumpkin seeds due to their high nutritional value, antioxidant content, and versatility. This awareness has accelerated adoption across multiple end-use segments, including snacks, confectionery, and dairy. Pumpkin seeds are also being used in plant-based protein powders, granolas, and health bars, expanding their applications
• Regulatory support and public health initiatives promoting nutrient-rich foods are further strengthening market demand. Policies encouraging higher protein and mineral intake are motivating manufacturers to innovate and expand pumpkin seed-based products. These measures also align with dietary guidelines aimed at reducing processed sugar and unhealthy fats
  • For instance, in 2022, several European countries introduced dietary guidelines emphasizing plant-based, nutrient-rich ingredients, driving snack and bakery manufacturers to incorporate pumpkin seeds. Such guidelines also led to increased product certifications, boosting consumer trust and adoption
• While awareness and policy support are driving growth, there remains a need for cost optimization, broader distribution, and value-added product innovation to ensure long-term market adoption. Manufacturers are investing in fortification, flavoring, and convenience-ready formats to maintain consumer interest

Restraint/Challenge

High Raw Material Cost and Seasonal Availability Constraints

• The high cost of high-quality pumpkin seeds, including sourcing, cleaning, and processing, makes them less accessible for price-sensitive manufacturers. Cost remains a major limiting factor for widespread adoption, especially for small and medium enterprises targeting mass-market products
• In many regions, seasonal fluctuations and limited cultivation areas restrict year-round supply of pumpkin seeds. This can result in inconsistent availability and higher procurement costs, impacting market penetration. In addition, climate-related crop failures and quality variation further affect reliability and consistency in supply chains
• Market expansion is also constrained by competition from other seeds and nuts, such as sunflower seeds, chia, and flax, which are sometimes preferred due to cost, taste, or functional properties. This competitive environment requires pumpkin seed producers to differentiate through branding, certification, and premium offerings
  • For instance, in 2023, several manufacturers in Asia reported challenges in sourcing consistent pumpkin seed supply, delaying production of bars, snacks, and bakery items. These supply issues affected market timelines, inventory management, and pricing strategies for key players
• While pumpkin seeds continue to gain popularity, addressing cost, seasonal availability, and supply chain resilience remains crucial. Stakeholders must focus on sustainable sourcing, process optimization, and diversification, including exploring new cultivation regions and value-added processing, to unlock long-term market potential

Pumpkin Seed Market Scope

The pumpkin seed market is segmented on the basis of form, nature, uses, end user, and distribution channel.

• By Form

On the basis of form, the pumpkin seed market is segmented into Raw, Liquid, and Powder. The Raw segment held the largest market revenue share in 2025, driven by its direct use in snacks, bakery, and confectionery products. Raw pumpkin seeds are preferred for their natural taste, high nutritional content, and ease of incorporation into various food and beverage applications, making them highly popular among manufacturers and health-conscious consumers.

The Powder segment is expected to witness the fastest growth rate from 2026 to 2033, driven by its versatility in functional foods, nutraceuticals, and protein-enriched products. Powdered pumpkin seeds are particularly popular for smoothies, bars, supplements, and bakery items, offering convenience, consistent quality, and enhanced shelf life for manufacturers.

• By Nature

On the basis of nature, the pumpkin seed market is segmented into Organic and Conventional. The Conventional segment held the largest revenue share in 2025, owing to its widespread availability, lower production cost, and high adoption in processed foods and snacks. Conventional pumpkin seeds are widely used by manufacturers across bakery, snacks, and confectionery industries due to reliable supply and affordability.

The Organic segment is expected to witness the fastest growth from 2026 to 2033, driven by increasing consumer preference for chemical-free, sustainably sourced, and health-focused ingredients. Organic pumpkin seeds are gaining popularity among premium brands, health-conscious consumers, and in nutraceutical and functional food products, supporting market expansion.

• By Uses

On the basis of uses, the pumpkin seed market is segmented into Culinary and Medical. The Culinary segment held the largest market share in 2025, driven by its extensive use in bakery, confectionery, snacks, and dairy products. Culinary pumpkin seeds are highly valued for their flavor, texture, and nutritional benefits, making them a staple ingredient in health-focused and functional food products.

The Medical segment is expected to witness the fastest growth rate from 2026 to 2033, fueled by their application in supplements, nutraceuticals, and preventive healthcare products. Pumpkin seeds are increasingly being used for cardiovascular health, urinary health, and as an antioxidant-rich ingredient, creating new opportunities in the medical and dietary supplement sectors.

• By End User

On the basis of end user, the pumpkin seed market is segmented into Nutraceuticals, Food & Beverages, Animal Feed & Pet Food, Cosmetics & Personal Care Products, and Healthcare Industry. The Food & Beverages segment held the largest revenue share in 2025, driven by incorporation into snacks, bakery, dairy, and beverage products. The segment benefits from rising demand for protein-rich and nutrient-dense foods across global markets.

The Nutraceuticals segment is expected to witness the fastest growth from 2026 to 2033, driven by increasing health awareness, preventive healthcare trends, and incorporation of pumpkin seeds into dietary supplements, protein powders, and functional food products. Manufacturers are leveraging pumpkin seeds’ antioxidant, mineral, and protein content to create value-added offerings.

• By Distribution Channel

On the basis of distribution channel, the pumpkin seed market is segmented into Modern Trade, Convenience Store, E-Retailers, and Others. The Modern Trade segment held the largest market revenue share in 2025, driven by organized retail expansion, wide product variety, and ease of access for consumers. Supermarkets and hypermarkets offer pumpkin seed products across raw, powdered, and packaged forms, enhancing visibility and adoption.

The E-Retailers segment is expected to witness the fastest growth rate from 2026 to 2033, fueled by the growing preference for online shopping, convenient home delivery, and the availability of niche, organic, and premium pumpkin seed products. Online platforms enable manufacturers to reach wider audiences and promote health-focused and value-added products efficiently.

Pumpkin Seed Market Regional Analysis

• North America dominated the pumpkin seed market with the largest revenue share of 36.45% in 2025, driven by increasing health awareness, growing demand for nutrient-dense snacks, and the rising adoption of plant-based diets
• Consumers in the region highly value the nutritional benefits, protein content, and versatility of pumpkin seeds, making them a popular ingredient in bakery, confectionery, and snack products
• This widespread adoption is further supported by high disposable incomes, advanced food processing infrastructure, and the growing preference for functional and fortified foods, establishing pumpkin seeds as a favored ingredient across multiple food applications

U.S. Pumpkin Seed Market Insight

The U.S. pumpkin seed market captured the largest revenue share in 2025 within North America, fueled by the increasing demand for protein-rich and nutrient-dense snacks. Consumers are increasingly prioritizing healthier snacking options and functional food ingredients, which has driven adoption in bakery, confectionery, and dairy applications. The rise of clean-label and plant-based product trends, combined with widespread availability in supermarkets and e-commerce channels, further propels the market. Moreover, government initiatives promoting healthy diets and sugar reduction are significantly contributing to market growth.

Europe Pumpkin Seed Market Insight

The Europe pumpkin seed market is expected to witness the fastest growth rate from 2026 to 2033, primarily driven by rising health consciousness, the demand for nutrient-rich food ingredients, and increased consumption of plant-based products. Urbanization, coupled with the popularity of functional foods, is fostering pumpkin seed adoption. European consumers are also drawn to organic and sustainably sourced seeds. The region is experiencing significant growth across bakery, confectionery, and snack segments, with pumpkin seeds being incorporated into both packaged and fresh products.

U.K. Pumpkin Seed Market Insight

The U.K. pumpkin seed market is expected to witness the fastest growth rate from 2026 to 2033, driven by the rising trend of healthy snacking and functional foods. Increasing consumer awareness regarding protein intake, heart health, and plant-based diets is encouraging manufacturers to use pumpkin seeds in various food products. The U.K.’s strong retail infrastructure and growing e-commerce penetration are further supporting market expansion. In addition, sustainability concerns and the preference for organic ingredients are stimulating adoption across premium and mainstream products.

Germany Pumpkin Seed Market Insight

The Germany pumpkin seed market is expected to witness the fastest growth rate from 2026 to 2033, fueled by the country’s focus on healthy eating, dietary supplementation, and functional food development. Germany’s well-established food processing industry, combined with consumer emphasis on nutrition and organic ingredients, promotes the adoption of pumpkin seeds. The integration of pumpkin seeds into bakery, confectionery, and snack products is becoming increasingly prevalent, with consumers seeking high-quality, fortified, and sustainable options.

Asia-Pacific Pumpkin Seed Market Insight

The Asia-Pacific pumpkin seed market is expected to witness the fastest growth rate from 2026 to 2033, driven by increasing health awareness, urbanization, and rising disposable incomes in countries such as China, Japan, and India. The region's growing inclination towards functional foods and plant-based ingredients, supported by government initiatives promoting nutrition, is driving pumpkin seed adoption. Furthermore, APAC is emerging as a key hub for pumpkin seed cultivation and processing, enhancing affordability and availability for manufacturers and consumers across diverse food applications.

Japan Pumpkin Seed Market Insight

The Japan pumpkin seed market is expected to witness the fastest growth rate from 2026 to 2033 due to the country’s health-focused culture, aging population, and demand for functional and nutrient-rich foods. Japanese consumers prioritize protein intake, heart health, and plant-based ingredients, which is fueling adoption in snacks, bakery, and confectionery products. The integration of pumpkin seeds in convenience foods, dietary supplements, and health-oriented snacks is increasingly prevalent. Moreover, Japan’s emphasis on sustainable sourcing and high-quality ingredients is driving innovation and new product development in the market.

China Pumpkin Seed Market Insight

The China pumpkin seed market accounted for the largest market revenue share in Asia-Pacific in 2025, attributed to the country’s expanding middle class, rising health awareness, and growing interest in plant-based and functional foods. Pumpkin seeds are becoming increasingly popular in bakery, snack, and confectionery applications. The push towards healthier diets, government support for functional food development, and strong domestic cultivation and processing capabilities are key factors propelling the market. In addition, growing e-commerce adoption and modern retail channels are enhancing accessibility and market penetration.

Pumpkin Seed Market Share

The Pumpkin Seed industry is primarily led by well-established companies, including:

• Conagra Brands, Inc. (U.S.)
• Qiaqia Food (China)
• Pumpkin Seeds India (India)
• GreenFinity (U.K.)
• Seeds for Africa (South Africa)
• Shandong Jinsheng Cereals & Oils (China)
• Nature's Harvest (U.S.)
• Antonio Foods (U.S.)
• Styrian Pumpkin Seed Products (Austria)
• Natural World Inc. (U.S.)
• Only Natural (Canada)
• CB's Nuts (U.S.)
• Pumpkin Seeds Australia (Australia)
• Hariss Seeds (India)
• BonNuts (U.S.)
• Howard Dill Enterprises (Canada)
• Prana (U.K.)
• Cornitos (India)
• AKS-NEV (Turkey)
• Giant Snacks, Inc. (U.S.)
• Meridian Foods (U.K.)
• PepsiCo, Inc. (U.S.)
• Rizhao Golden Nut Group (China)
• True Elements (India)

SKU-61000