“Growing Demand for Customization and Personalization”
A key trend driving growth in the Ready-to-Assemble (RTA) furniture market is the increasing consumer demand for customization and personalization. As more consumers seek unique and tailored furniture pieces, manufacturers are offering RTA furniture options with customizable designs, finishes, and sizes. This trend appeals to customers looking for affordable, flexible, and personalized home solutions. For instance, brands such as IKEA have seen a surge in sales due to their ability to provide a range of modular and customizable RTA furniture that allows consumers to adapt pieces to their specific needs. This growing preference for personalized solutions is helping to expand the market significantly.
