- Rice milk, a plant-based dairy alternative made from milled rice and water, is becoming increasingly popular due to its hypoallergenic properties and suitability for vegans and individuals with lactose intolerance or nut allergies.
- The escalating demand for rice milk is primarily fueled by the growing health consciousness among consumers, rising adoption of vegan and vegetarian diets, and the increasing prevalence of lactose intolerance across the globe.
- North America dominates the rice milk market with the largest revenue share of 40.01% in 2025, supported by a well-established plant-based food industry, high consumer awareness about dairy alternatives, and widespread availability of rice milk products in retail and online channels. The U.S. leads regional growth due to strong demand from health-focused and environmentally conscious consumers.
- Asia-Pacific is expected to be the fastest-growing region in the rice milk market during the forecast period due to increasing urbanization, growing health awareness, and a cultural familiarity with rice-based diets. Countries like China, Japan, and India are seeing a surge in demand for non-dairy milk alternatives.
- The unflavored rice milk segment is expected to dominate the market with a share of 43.2% in 2025, driven by its versatility in cooking and baking, neutral taste preferred by health-conscious consumers, and lower sugar content compared to flavored varieties



