- In February 2023, Thermos L.L.C. launched its new product line, the Icon Series, which includes a variety of hot and cold beverage and food storage options. This development introduces products such as tumblers, can insulators, and water bottles, featuring innovative technologies such as Griptec Non-Slip Base and True-Coat Finish. The goal of the new line is to provide enhanced functionality and convenience for consumers, offering durable and stylish alternatives for daily hydration needs. The launch is expected to strengthen Thermos’ position in the market by meeting growing consumer demand for versatile, high-performance products. This development is likely to increase brand loyalty and attract new customers link
