“Growing Popularity of Electric and Hybrid SUVs”
- One prominent trend in the global SUV market is the rising demand for electric and hybrid SUVs as consumers and governments increasingly prioritize sustainability and emission reductions
- Automakers are rapidly expanding their electric SUV portfolios to meet tightening emission regulations and consumer interest in environmentally friendly alternatives
- For instance, In September 2023, Hyundai launched its all-electric SUV IONIQ 5 N, combining high performance with zero emissions, signaling strong manufacturer interest in expanding the electric SUV segment
- In addition, the integration of advanced technologies such as autonomous driving features, connected vehicle systems, and AI-powered infotainment is reshaping the SUV market
- This trend is transforming SUV design and appeal, attracting both traditional car buyers and tech-savvy consumers, and accelerating the global shift toward next-generation, eco-conscious vehicles
