Global Textile Home Decor Market – Industry Trends and Forecast to 2030

Global Textile Home Decor Market, By Product Type (Bed linen and Bedspread, Floor Coverings, Kitchen and Dining Linen, Bath/Toilet Linen, Upholstery, and Others), Price (Premium, Mass), Income Group (Lower-Middle, Upper-Middle), Distribution Channel (Supermarkets/Hypermarkets, Specialty Stores, Online Retail Stores, and Other Distribution Channels), Application (Indoor Decor, Outdoor Decor) – Industry Trends and Forecast to 2030.

Textile Home Decor Market Analysis and Size

Nowadays, textiles are evolving as an integral part of ideal home. Increasing expenditure on household textile products such as beddings, a home furnishings, curtain and apparel have been witnessed with an increasing trend of household consumption expenditure. Furthermore, consumers are now more attracted toward the usage of products manufactured by the new apparel technologies. For instance, various manufacturers are offering bed sheets that are made by thermolite and coolmax fabrics in the market.

Data Bridge Market Research analyses that the textile home decor market is expected to reach USD 175.53 billion by 2030, which is USD 105.27 billion in 2022, registering a CAGR of 6.60% during the forecast period of 2023 to 2030. In addition to the market insights such as market value, growth rate, market segments, geographical coverage, market players, and market scenario, the market report curated by the Data Bridge Market Research team includes in-depth expert analysis, import/export analysis, pricing analysis, production consumption analysis, and consumer behaviour.

Textile Home Decor Market Scope and Segmentation

Market Definition

A subset of the textile sector which is used for home furnishings is known as textile home decor. It includes textiles and clothing for the interiors of the home. Textile home decor includes products such as area rugs, curtains, toss pillows, blankets and upholstery that are woven or manufactured by fabrics. These products are used to improve the overall aesthetic of a room.

Global Textile Home Decor Market Dynamics

Drivers

• Growing penetration of smart devices

The growing penetration of smartphones and e-commerce is likely to drive the growth of the home decor market during the forecast period. A smartphone refers to a handheld electronic device which furnishes a connection to the internet and a cellular network. Smartphones are supportive for buying textile home decor products such as bed products from various online e-commerce websites. Thus, the growing penetration of smart devices contributes to the market.

• Surging development of new buildings and single-person homes

The surge in the number of single-person homes and new building development in various areas are boosting the demand for the home furnishings such as textile home decor. For instance, in 2022, as per the report of the U.S. Census Bureau, around 37.89 million single-person-led households were in the U.S. This is an increase from the last year, when there were around 36.5 million single-person households in the U.S. Therefore, surging development of new buildings and single-person homes eventually increases the demand for the textile home decor which is expected to propel the market growth.

Opportunities

• Surging acquisition between major market players to strengthen its presence

The surging acquisition between major market players offer numerous growth opportunities within the market. For instance, Mensa Brands which is an Indian-based digital brand investment firm acquired Folkulture in December 2021 for an undisclosed amount. With this acquisition, Mensa Brands would enhance its channels and improve their presence in key global markets. Folkulture is an Indian-based home decor label company which is providing sophisticated, modern-chic and affordable styles for home decor and kitchenware.

• Increasing product launches by major market players to maintain health and hygiene

The increasing product launches by major market players further create ample opportunities for the market growth during the forecast period. For instance, Welspun India introduced a line of anti-viral home textile goods In June 2020 for India in conjunction with Australia's Health Guard Corporation. The carpets, terry towels, bed linens, rugs, and reusable cloth masks will be sold under the trademarks SPACES. As a result, Welspun Health will extend the company's portfolio into health and hygiene industry.

Restraints/ Challenges

• High cost of raw materials

The high cost of raw material such as nylon which is used for the manufacturing of textile home decor is expected to hamper the growth of the market during the forecast period. For instance, as per the Office of Economic Adviser (India), in 2022, the wholesale price index for cotton yarn exceeded 140 in India. Over the past few years, the price index value has increased by approximately 40%. As a result, the demand for the textile home decor decreases which will likely to hamper the market growth.

• Availability of alternative products

The availability of counterfeit products of textile home decor such as wooden furniture, paper based home decor and many other are expected to hamper the growth of the textile home decor market during the forecast period of 2023 to 2030.

This textile home decor market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the textile home decor market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

Recent Development

• In 2021, Kroger acquired Bed Bath & Beyond to create a new e-commerce marketplace. This collaboration expands both firms' by offering products from Bed Bath & Beyond and its Buybuy Baby chain on Kroger's Ship marketplace, such as storage, bedding and baby furniture. Bed Bath & Beyond store brands such as Wild Sage, Squared Away, Nestwell, Haven, Simply Essential, Our Table, Studio 3B, and H for Happy, as well as national brands, will be available to Kroger shoppers.
• In 2021, Kimball International Inc., announced its plans to develop its warehousing operations. This company creates commercial furniture announced that it wants to construct a 220,000-square-foot warehouse at its industrial complex in Dubois County.

Global Textile Home Decor Market Scope

The textile home decor market is segmented on the basis of product type, price, income group, distribution channel and application. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Product type

• Bed Linen and Bedspread
• Floor Coverings
• Kitchen and Dining Linen
• Bath/Toilet Linen, Upholstery
• Others

 Price

• Premium
• Mass

Income Group

• Lower-Middle
• Upper-Middle

Distribution Channel

• Supermarkets/Hypermarkets
• Specialty Stores
• Online Retail Stores
• Other Distribution Channels

Application

• Indoor Decor
• Outdoor Décor

Textile Home Decor Market Regional Analysis/Insights

The textile home decor market is analyzed and market size insights and trends are provided by country, product type, price, income group, distribution channel and application as referenced above.

The countries covered in the textile home decor market report are U.S., Canada and Mexico in North America, Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe in Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), Brazil, Argentina and Rest of South America as part of South America.

North America dominates the textile home decor market due to rapid urbanization and improvement in consumer lifestyle in this region. Moreover, increasing introduction of new items in creative ways will further boost the market growth in this region.

 Europe is expected to be the fastest developing region during the forecast period of 2023-2030 due to the increasing expenditure capacity of consumers on household textile products such as home furnishings, curtains, beddings, and apparel in the evolving economies in this region.

The country section of the report also provides individual market impacting factors and changes in market regulation that impact the current and future trends of the market. Data points like down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.   

Competitive Landscape and Textile Home Decor Market Share Analysis

The textile home decor market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to textile home decor market.

Some of the major players operating in the textile home decor market are:

• Mannington Mills, Inc (U.S.)
• Companhia de Tecidos Norte de Minas (Brazil)
• Kurlon (India)
• American Textile Company. (U.S.)
• Leggett & Platt, Incorporated (U.S.)
• Nitori Holdings Co., Ltd. (Japan)
• Williams-Sonoma Inc. (U.S.)
• MOHAWK INDUSTRIES, INC.. (U.S.)
• American Signature, Inc. (U.S.)
• Bombay Dyeing (India)
• Vescom B.V. (Netherlands)
• MITTAL INTERNATIONAL (India)
• Kimball International Inc. (U.S.)