- In August 2021, Vogue (UK) introduced the Sierra towel warmer, a minimalist design that redefined modern bathroom aesthetics. The Sierra is available in the Anthracite finish, a high-fashion color that appeals to contemporary design preferences, making it an attractive addition to luxury bathrooms. The launch of the Sierra had a significant impact on the towel warmer market by setting a new standard for both style and performance. As the demand for luxury and designer home products continues to rise, particularly in the European market, the Sierra catered to affluent consumers looking for high-end, visually striking bathroom solutions
- In March 2020, Vogue (UK), the U.K.'s largest manufacturer of premium designer radiators and towel warmers, has launched a pioneering heating solution branded Astute. The launch of Astute is set to have a significant impact on the towel warmer market. By addressing the demand for energy efficiency and ease of installation, it appeals environmentally conscious consumers looking for cost-effective solutions. The emphasis on low energy consumption aligns with increasing consumer preferences for sustainable products, ensuring that the Astute range will resonate well with modern homeowners and businesses seeking both luxury and practicality
