The key factors fueling the increasing demand for convenient and on-the-go breakfast. Growing consumer preferences for diverse and unique waffle flavors are driving the market growth. In addition, the growing global snacking culture boosts the consumption of waffles as a snack item is likely to fuel the market growth. The waffles gaining traction in cafes, food trucks, and quick-service restaurants will open up more business potential for the waffles market. However, health issues related to high sugar and calorie content in traditional waffles may further restrict the market's growth.
