“Design Trends and Gender Norms”
A growing number of men are embracing smaller, more refined watch designs, traditionally associated with feminine aesthetics. This shift reflects evolving fashion sensibilities and a move away from rigid gender norms in watchmaking. Luxury brands such as Cartier are at the forefront of this trend, with celebrities such as Paul Mescal frequently sporting delicate, vintage-inspired timepieces. The preference for slimmer profiles and modest diameters aligns with a broader appreciation for understated elegance and classic design. This movement signifies a departure from the dominance of oversized sports watches, catering to consumers who seek versatility and sophistication. As gender-neutral styles gain traction, watchmakers are responding with designs that emphasize timeless appeal over conventional categorization.
