- In September 2020, Ellis Brooklyn secured a seed round of USD 1 million from Stage 1 Fund and NYX founder Toni Ko. The company plans to utilize the funds to enhance its global distribution network and hire additional staff to strengthen its e-commerce operations
- In November 2021, LUMIRA Co Pty Ltd. released the Botanica fragrance, the third and final scent in their Gardens collection. The Australian Botanic Garden in Mount Annan served as inspiration for this scent. The Botanica Candle, which is available for a limited time and has a burn time of about 80 hours, is the full-size version of this fragrance



