Middle East and Africa Gym Management Software Market – Industry Trends and Forecast to 2029

Middle East and Africa Gym Management Software Market, By Deployment Type (Cloud and On-Premises), Enterprise Size (Large Scale Enterprises, Medium Scale Enterprises, and Small Scale Enterprises), Sales Channel (B2B and B2C), Application (Gyms & Health Clubs, Sports Clubs, and Others) – Industry Trends and Forecast to 2029.

Middle East and Africa Gym Management Software Market Analysis and Size

The Middle East and Africa gym management software market is primarily driven by the growing need to digitize onboard gym members' data and administrative tasks. Additionally, the increasing use of gym management software platforms across the region is hoisting the market growth of the gym management software market. However, the higher cost of implementation of gym management systems and the rise in complexity of gym management software systems are the factors that may impede the growth of the market across the globe.

Data Bridge Market Research analyses that the Middle East and Africa gym management software market is expected to reach USD 1,137.04 million by 2029, at a CAGR of 6.8% during the forecast period. The gym management software market report also comprehensively covers pricing, patent, and technological advancements.     

Market Definition

Gym management software is designed to help gym managers and owners organize and manage all the aspects of their business. From paperless onboarding for members and recurring payments to email campaigns, inventory management, and other administrative tasks, gym management software can do it all. Ideally, a gym management platform will be the only software tool a gym or fitness center needs to perform day-to-day operations. This software platform can also give gym members access to their accounts, making it easy to change their address, membership level, contact information, and payment methods. With web-based software, it's easy to integrate client-facing and back-end features to create a seamless user experience.

Gym Management Software Market Dynamics

This section deals with understanding the market drivers, advantages, opportunities, restraints, and challenges. All of this is discussed in detail below:

Drivers

• Adoption of gym management software for optimizing various operation

Nowadays, in every part of the globe, there is a growing demand for solutions that assist gyms and fitness institutions in reducing costs and optimizing their operations. This is owing to various gym management systems available in the market for helping gym owners to access businesses from remote areas. Every gym owner uses a different method of running a gym. But the payroll system is the standard need for all of them. They want a solution that calculates custom pay rates like weekly, monthly, per hour, and likewise.

Furthermore, gym management software like wellyx ensures business engagement with the clients with features like a digital whiteboard, mobile apps, performance, and evaluation among others. Also, there has been a huge demand for more organized and up-to-date fitness applications. Therefore, adopting various gym management software not only assists in communication with gym members but also provides clients with workout stats, class schedules, and gym-related news and events.

• Penetration of various technology and features have transitioned the gym management software industry

Recently, the combination of fitness tech and digital fitness has been reshaping the gym management industry in an advanced way. Today's most-used fitness tech ranges from apps and wearable technology to digital fitness platforms and equipment. Nowadays, gyms have improved their online offerings, and members have improved their home setups by making long-term investments in various equipment, apps, wearables, and fitness trackers. According to the World Economic Forum, fitness app downloads grew by almost 50% in the first half of 2020.

The fitness industry has been dramatically affected by technology. Wearable tech like fitness trackers and smartwatches are becoming increasingly popular, as they offer a convenient way to track your fitness progress. These devices can also provide valuable insights into your sleep patterns, helping you to get the rest you need to perform your best. The growth of cloud computing has allowed gym management software to be easily accessible on smartphones, benefiting gym employees, including trainers and gym members.

Opportunity

• The strategic partnership, solutions launches, and acquisition among major players

The gym management software market is growing, owing to factors such as growing 5G LTE networks, growth in cloud-based technologies, and growth in broadcast capabilities such as live streaming of contents and others. Moreover, growing awareness among consumers regarding health and fitness is also aiding the growth of several fitness clubs and gyms around the globe. Due to this, there is a huge demand for advanced gym management software solutions to enhance gym efficiency and effective monitoring of its member. Gym owners and trainers prefer gym management software. Due to spiking demands, various tech giants and start-ups are coming up with innovative gym management solutions to gain market advantages. These players are entering into various partnerships, obtaining various contracts for installation & upgradation, entering into partnerships, mergers, and acquisitions to cater to the consumer's requirements.

Restraints/Challenges

• The rise in cyber security & threats in gym management software

The gym management software is driving the gym industry growth by offering ease in operations and proper management of the gym and other functions. At the same time, it is increasing the data risk for the gym industry. Gym management software holds enormous amounts of data about the players, teams, financial transactions, and others that can be exposed or used for illegal practices. The gym industry is facing major cyber-attacks to steal the sensitive data of players, organizations, clubs, and others. The threat of data vulnerability is the major restraining factor that is limiting the gym management market growth.

In recent times, cybercrime and cybersecurity issues have increased by 600%. Flaws in network or software security is a weaknesses that hackers exploit to perform unauthorized actions within a system. According to Rambus Company, about 80 % of smart devices powered by gym management software are prone to cyber-attacks. The hack could be identification theft by hacking the information from unprotected smart home appliances and internet-connected devices such as smart gym locks, gym biometrics devices, and others.

• Lack of skilled professionals related to gym management software across the globe

Nowadays, the most in-demand skills that tech companies are looking for in employees are data analytics, AI and ML, digital project management, and soft skills, among others which are important to understand and build the foundation of gym management software. Even if automation helps networks to run by themselves, companies still need people with such skills as data science and data analytics to work on the algorithms to run the networks better. To develop gym management software, software engineers are needed, and a skilled resource is required to operate the software. Project management is not only meant for tech companies but is an important aspect of developing digital products and services in timely and cost-effective ways for all industries. However, many companies are finding difficulty in recruiting people with the skills and education in line with the business standards. Therefore, the lack of skilled professionals across the globe is expected to create a major challenge for the market to grow.

Post COVID-19 Impact on Gym Management Software Market

COVID-19 negatively impacted the gym management software market due to the shutdown of gym and fitness clubs during this period.

The COVID-19 pandemic has impacted the gym management software market to an extent negative manner. However, increasing adoption and utilization of technology and digitalization among gym owners have helped the market to grow during and after the pandemic. Also, the growth has been high since the market opened after COVID-19, and it is expected that there will be considerable growth in the sector owing to the increasing bodybuilding sporting culture scenario in the world.

Software providers are making various strategic decisions to bounce back post-COVID-19. The players are conducting multiple research and development activities to improve the technology involved in the gym management software. With this, the companies will bring advanced technologies to the market. In addition, government initiatives for fitness and sporting culture have led the market growth.

Recent Developments

• In July 2022, Glofox announced its agreement with 9Round studios. Under this agreement, the company is providing its operating and management platform to 9Round studios in over 20 markets, with growth expected to expand into 15 markets in the next two to three years. The company is generating revenue and aiming for international expansion in the Middle East and Africa gym management software market
• In April 2022, Virtuagym announced the enhancement of its workout platform by introducing a video platform in the fitness business. This development will help the company offer better and diversified solutions to the customers, enhancing the brand value in the market

Middle East and Africa Gym Management Software Market Scope

The Middle East and Africa gym management software market is segmented based on deployment type, enterprise size, sales channel, and application. The growth amongst these segments will help you analyze meager growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Deployment Type

• Cloud
• On-Premises

On the basis of deployment type, the Middle East and Africa gym management software market is segmented into cloud and on-premises.

Enterprise Size

• Large Scale Enterprises
• Medium Scale Enterprises
• Small Scale Enterprises

On the basis of enterprise size, the Middle East and Africa gym management software market has been segmented into large scale enterprises, medium scale enterprises, and small scale enterprises.

Sales Channel

• B2B
• B2C

On the basis of sales channel, the Middle East and Africa gym management software market has been segmented into B2B and B2C.

Application

• Gyms & Health Clubs
• Sports Clubs
• Others

On the basis of application, the Middle East and Africa gym management software market is segmented into gyms & health clubs, sports clubs, and others.

Gym Management Software Market Regional Analysis/Insights

Middle East and Africa gym management software market is analyzed. As referenced above, market size insights and trends are provided by country, deployment type, enterprise size, sales channel, and application.

The countries covered in the gym management software market report are Saudi Arabia, the U.A.E., Israel, Egypt, South Africa, rest of Middle East and Africa. China dominates in the Middle East and Africa due to heavy gym enterprises' investment in digitizing their business operations.

The country section of the report also provides individual market-impacting factors and market regulation changes that impact the market's current and future trends. Data points like downstream and upstream value chain analysis, technical trends, porter's five forces analysis, and case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of Middle East and Africa brands and their challenges faced due to large or scarce competition from local and domestic brands, the impact of domestic tariffs, and trade routes are considered while providing forecast analysis of the country data.   

Competitive Landscape and Gym Management Software Market Share Analysis

Middle East and Africa gym management software market competitive landscape provides details by a competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, Middle East and Africa presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to gym management software market.

Some of the major players operating in the gym management software market are:

• Oracle
• Microsoft
• MINDBODY, Inc.
• Virtuagym
• WellnessLiving Systems Inc.
• Wodify Technologies Ltd
• Zen Planner, LLC
• Glofox 
• RhinoFit
• Arbox Ltd.