- In March 2025, Austria-based Zumtobel Group launched its TRINOS Outdoor Smart LED system tailored for the Middle East market, debuting in the UAE. The product features intelligent motion-sensing, weather-adaptive brightness control, and integration with IoT-enabled city infrastructure. Designed to handle the region’s harsh environmental conditions, the lights support reduced energy usage and enhanced public safety. This launch reflects growing investments in smart city projects across MEA, particularly in the Gulf Cooperation Council (GCC) countries aiming for sustainability goals
- In February 2025, Acuity Brands entered a strategic partnership with Egypt’s Ministry of Housing, Utilities and Urban Communities to modernize outdoor lighting in key urban development zones, including New Alamein and the Administrative Capital. The project involves deploying high-efficiency LED street and area lighting solutions to improve energy performance and reduce carbon emissions. This partnership aligns with Egypt's Vision 2030 and reflects the growing role of public-private partnerships in MEA’s lighting modernization
- In January 2025, Eaton Lighting unveiled its new DesertGuard LED outdoor lighting fixtures, specifically engineered for Middle Eastern and North African environments prone to dust storms and high temperatures. These units are designed with sealed optics, anti-static coatings, and advanced thermal dissipation to enhance durability and efficiency. With urban expansion in arid zones, such innovations are crucial in maintaining performance while minimizing maintenance. Eaton’s move addresses the long-standing durability issues in MEA's harsher climates
- In December 2024, Saudi-based Nesma Group acquired a controlling stake in U.S. LED manufacturer Litelume to establish joint manufacturing operations in the Kingdom. The acquisition is aimed at localizing production of commercial and municipal LED lighting products under Vision 2030, which encourages industrial diversification and sustainable infrastructure. Litelume’s technology will help serve large-scale outdoor projects in Riyadh, NEOM, and other smart cities under development. The deal also positions Nesma as a regional lighting powerhouse
- In November 2024, Thorn Lighting, part of the Zumtobel Group, partnered with South African tech firm GridSol to integrate smart control systems into its outdoor LED installations for municipalities in Johannesburg and Cape Town. The collaboration enables real-time performance monitoring, remote diagnostics, and adaptive lighting control through GridSol's IoT platform. This move is in response to rising electricity costs and frequent power shortages, helping municipalities manage energy usage more efficiently and improve public lighting reliability.
