North America Pet (Equine) Care E-Commerce Market, By Type (Pet Food & Treats, Pet Medications, Pet Grooming) Products, Pet Accessories, Others), Equine Type (Horses/Ponies, Donkeys, Mules/Hinnies, Others), Country (U.S., Canada, Mexico) Industry Trends and Forecast to 2028.
Market Analysis and Insights: North America Pet (equine) Care E-Commerce Market
The North America pet (equine) care e-commerce market is expected to gain market growth in the forecast period of 2021 to 2028. Data Bridge Market Research analyses that the market is growing with a CAGR of 15.41% in the forecast period of 2021 to 2028 and is expected to reach USD 1,442.72 million by 2028. The factors driving the growth of the pet (equine) care e-commerce market are accessibility and options to choose from a variety of products over the internet on various platforms, growing internet penetration as well as increasing use of smartphones, booming e-commerce industry driving the market growth, growing pet (equine) adoption across the region, rising prevalence of zoonotic diseases, increase in usage of alternative protein ingredients in pet foods.
An increase in animal healthcare expenditure, increase in acquisition partnership and agreement by the key players, a growing number of new product launches, increasing demand for customized pet foods from pet owners may provide opportunities in the growth in the market. While challenges associated with brand equity, increasing adulteration in pet(equine) food products, disruption in supply chain and trade due to COVID-19 possess challenge in the market growth.
Many companies are making strategic decisions such as forming expansion and acquisition to enhance their businesses; hence, the pet (equine) care e-commerce market is proliferating. Equine animals such as horses are considered sports animals, companion animals, and donkeys as working animals as they provide employment and income in many developed and developing countries. According to Equine Business Association (EBA), the US, followed by the UK, is the biggest equine industry in the world. Moreover, around 7 million Americans are directly involved in the equine industry, and more than 2 million are horse owners.
The pet (equine) care e-commerce market report provides details of market share, new developments, and product pipeline analysis, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, product approvals, strategic decisions, product launches, geographic expansions, and technological innovations in the market. To understand the analysis and the pet (equine) care e-commerce market scenario contact Data Bridge Market Research for an Analyst Brief, our team will help you create a revenue impact solution to achieve your desired goal.
Pet (equine) care e-commerce market Scope and Market Size
The North America pet (equine) care e-commerce market is segmented on the based on type and equine type. The growth among segments helps you analyze niche pockets of growth and strategies to approach the market and determine your core application areas and the difference in your target markets.
- On the basis of type, the pet (equine) care e-commerce market is segmented into Pet Food & Treats, Pet Medications, Pet Grooming. Pet medications segment was estimated to be the most dominating segment due high costs associated with pet (equine) medicines used in routine vet visits and surgical procedures as well as the high penetration of nutritional supplements in the region.
- On the basis of equine type, the pet (equine) care e-commerce market is segmented into horses/ponies, donkeys, mules/hinnies, and others. In 2021, the horses/ponies segment is expected to dominate the pet (equine) care e-commerce market due to the growing adoption of horses across the region.
- On the basis of geography, the pet (equine) care e-commerce market is segmented into the US, Canada, and Mexico. In 2021, The US is expected to dominate the North America pet (equine) care e-commerce market due to better welfare schemes for equine care.
Pet (equine) care e-commerce market Country Level Analysis
The North America pet (equine) care e-commerce market is analysed and market size information is provided by the country, on type and product type.
The countries covered in the pet (equine) care e-commerce market report are the U.S., Canada, and Mexico.
U.S. is dominating the North America pet (equine) care e-commerce market. U.S. is the largest pet care market globally and has the biggest equine population in North America, resulting in value share of the country. The market in U.S. is becoming increasingly competitive, resulting in launch of various new products including nutritional supplements and horse feed. iMexico is booming as it is an untapped market for equine products sold on online platform. Canada has rich 250 year old horse racing culture which has resulted in excessive demand for horse supplements, leading to high market growth.
The country section of the report also provides individual market impacting factors and changes in regulation in the market domestically that impacts the current and future trends of the market. Data points such as new sales, replacement sales, country demographics, regulatory acts and import-export tariffs are some of the major pointers used to forecast the market scenario for individual countries. Also, presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of sales channels are considered while providing forecast analysis of the country data.
Accessibility and Options to Choose from a Variety of products Over the Internet on Various Platforms
The online sales channel for pet (equine) food products is growing rapidly over other sales channels and is also expected to create further growth in the future. This sales channel is increasingly targeting the millennial generation because the internet offers various advantages to pet owners, such as the convenience of choosing products from a variety of other products and also offers customized products.
The North America pet (equine) care e-commerce market also provides you with detailed market analysis for every country growth in particular market. Additionally, it provides the detail information regarding the market players’ strategy and their geographical presence. The data is available for historic period 2010 to 2019.
Competitive Landscape and Pet (equine) care e-commerce market Share Analysis
North America Pet (equine) care e-commerce market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, production sites and facilities, company strengths and weaknesses, product launch, product trials pipelines, product approvals, patents, product width and breadth, application dominance, technology lifeline curve. The above data points provided are only related to the company’s focus related to pet (equine) care e-commerce market.
The major companies which are dealing in the pet (equine) care e-commerce market are Mars, Incorporated, Zoetis, ADM Animal Nutrition, Cargill, Incorporated, Central Garden & Pet Company, Purina Animal Nutrition LLC, Hi-Pro Feeds, RunningHorseFeed, Havens Horsefeed, Hallway Feeds, ROYAL HORSE, STAR MILLING CO, Countryside Feed, LLC, The Pure Feed Company Ltd, and Excel Equine Feeds among others domestic players. DBMR analysts understand competitive strengths and provide competitive analysis for each competitor separately.
Many contract and agreement are also initiated by the companies’ worldwide which are also accelerating the pet (equine) care e-commerce market. The high nutrient content in the plant-based proteins is increasing the usage of plant-based proteins in the pet food segment and thus, boosting the growth of plant-based proteins in the segment. Moreover, the use of plant-based proteins also reduces the risk of zoonotic disease among animals.
For instance,
- In July 2021, Purina and Natures Crops have a partnership to develop plant-based equine supplements
- In April 2019, Ingredion Incorporated launched two high-functioning, plant-based ingredients for pet food, which include Vitessence Pulse 1550 pea protein concentrate and Purity P 1304 pea starch for the U.S. and Canada. This product launch has expanded the company's product portfolio and increases its revenue
Collaboration, product launch, business expansion, award and recognition, joint ventures and other strategies by the market player is enhancing the company footprints in the pet (equine) care e-commerce market which also provides the benefit for organization’s profit growth.
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