North America Plant-Based Egg Market – Industry Trends and Forecast to 2031

North America Plant-Based Egg Market, By Plant-Based Egg Type (Full Egg, White Egg, and Egg Yolk), Form (Powder, Liquid, and Others), Base Ingredient (Algal Flour, Wheat Flour, Soy Flour, Chia Seeds, Garbanzo Beans, Starch, Mung Beans, Pea, and Others), Function (Partial Egg Replacement, Full Egg Replacement, Egg Wash Substitute, and Others), Application (Breakfast Application, Homemade Bakery Applications, and Others), Packaging Type (Bottles, Pouches, Tetra Packs, and Others), and Distribution Channel (Store Based Retailer and Non-Store Based Retailer) – Industry Trends and Forecast to 2031.

North America Plant-Based Egg Market Analysis and Size

The plant-based egg market is growing, offering benefits such as reduced environmental impact, animal welfare, and health advantages. With versatile applications in cooking and baking, plant-based eggs cater to diverse dietary needs, appealing to vegans, vegetarians, and health-conscious consumers seeking sustainable alternatives without compromising taste or nutrition.

Data Bridge Market Research analyses that the North America plant-based egg market size was valued at USD 177.70 million in 2023 and is projected to reach USD 20,200.10 million by 2031, at a CAGR of 80.7% during the forecast period 2024 to 2031. In addition to the insights on market scenarios such as market value, growth rate, segmentation, geographical coverage, and major players, the market reports curated by the Data Bridge Market Research also include in-depth expert analysis, geographically represented company-wise production and capacity, network layouts of distributors and partners, detailed and updated price trend analysis and deficit analysis of supply chain and demand.

Report Scope and Market Segmentation      

Market Definition

A plant-based egg is a vegan alternative to traditional eggs, typically made from ingredients such as tofu, chickpea flour, or flaxseed. It mimics the texture and flavor of eggs without using any animal products. Plant-based eggs are popular among those following a vegan diet or looking for cholesterol-free options.

North America Plant-Based Egg Market Dynamics

Drivers

• Rising Health Consciousness among Consumers

As health consciousness rises, consumers turn to plant-based diets, seeking alternatives to animal products. Plant-based eggs, devoid of cholesterol and lower in fat, cater to this trend, appealing to individuals prioritizing health. Their nutritional profile aligns with the preferences of health-conscious consumers, driving the demand for plant-based egg market.

• Supportive Government Regulations

Government initiatives promoting sustainable food production and reducing reliance on animal agriculture can drive plant-based egg market growth. Supportive policies and regulations incentivize manufacturers to invest in alternatives, expanding their presence. This fosters innovation and accessibility, aligning with consumer preferences for sustainable, ethical, and healthier food choices.

Opportunities

• Allergen-Friendly Options

Plant-based eggs offer a solution for allergies and dietary restrictions, appealing to those allergic to eggs or embracing a vegan lifestyle. The plant-based egg market broadens its consumer base with allergen-friendly options, accommodating diverse dietary needs while promoting sustainability and ethical food choices.

• Retail and Foodservice Expansion

The widespread availability of plant-based egg products in retail and food service venues has enhanced accessibility, attracting new consumers and fueling market expansion. With increased availability, these alternatives appeal to a broader audience, driving demand and fostering growth within the plant-based egg market.

Restraints/Challenges

• High Cost of Production

The cost of producing plant-based egg substitutes surpasses traditional eggs, mainly due to expensive ingredients and intricate processing methods. This elevated production cost poses a barrier, limiting accessibility for price-sensitive consumers and hindering widespread adoption of plant-based alternatives.    

• Issue in Ingredient Sourcing and Supply Chain

Sourcing high-quality plant-based ingredients at scale poses challenges, particularly if demand surpasses supply. Maintaining a dependable supply chain is essential for manufacturers. Ensuring consistent access to these ingredients becomes pivotal to meeting market demands and maintaining product quality, prompting the need for strategic planning and partnerships to address potential shortages and fluctuations.

This North America plant-based egg market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the North America plant-based egg market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

Recent Development

• In May 2022, Evo Foods partnered with Ginkgo Bioworks to launch animal-free egg products, aiming to meet the growing demand for plant-based alternatives. This collaboration seeks to launch protein replacements that cater to consumer tastes, aligning with the rising interest in animal-free food options
• In April 2022, Eat Just gained approval from the European Commission to launch its plant-based egg product line in Europe, bolstering the plant-based egg market's growth. Through offering versatile options such as folded, scramble, and sous egg bites, Eat Just aims to capitalize on the rising demand for plant-based alternatives in the region
• In October 2021, EVO Foods launched its plant-based liquid egg derived from legumes, with plans to expand into the U.S. market by year-end. This initiative bolstered the company's customer base and contributed to its growth trajectory
• In October 2021, Nestlé expanded its plant-based food portfolio by introducing plant-based egg alternatives, elevating the competition in the plant-based egg market. Branded as Garden Gourmet vEGGie, these products offer a nutritious and sustainable option
• In June 2020, The Veggletto Company Pty Ltd launched the Veggletto system, revolutionizing egg-alternative cooking. This breakthrough innovation propelled sales for the company, offering consumers a novel solution for incorporating egg substitutes into their culinary endeavors

Impact and Current Market Scenario of Raw Material Shortage and Shipping Delays

Data Bridge Market Research offers a high-level analysis of the market and delivers information by keeping in account the impact and current market environment of raw material shortage and shipping delays. This translates into assessing strategic possibilities, creating effective action plans, and assisting businesses in making important decisions.

Apart from the standard report, we also offer in-depth analysis of the procurement level from forecasted shipping delays, distributor mapping by region, commodity analysis, production analysis, price mapping trends, sourcing, category performance analysis, supply chain risk management solutions, advanced benchmarking, and other services for procurement and strategic support.

Expected Impact of Economic Slowdown on the Pricing and Availability of Products

When economic activity slows, industries begin to suffer. The forecasted effects of the economic downturn on the pricing and accessibility of the products are taken into account in the market insight reports and intelligence services provided by DBMR. With this, our clients can typically keep one step ahead of their competitors, project their sales and revenue, and estimate their profit and loss expenditures.

North America Plant-Based Egg Market Scope

The North America plant-based egg market is segmented on the basis of plant-based egg type, form, base ingredient, function, application, packaging type, and distribution channel. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Plant-Based Egg Type

• Full Egg
• White Egg
• Egg Yolk

 Form

• Powder
• Liquid
• Others

 Base Ingredient

• Algal Flour
• Wheat Flour
• Soy Flour
• Chia Seeds
• Garbanzo Beans
• Starch
• Mung Beans
• Pea
• Others

 Function

• Partial Egg Replacement
• Full Egg Replacement
• Egg Wash Substitute
• Others

 Application

• Breakfast Application
• Homemade Bakery Applications
• Others

Packaging Type

• Bottles
• Pouches
• Tetra Packs
• Others

 Distribution Channel

• Store Based Retailer
• Non-Store Based Retailer

North America Plant-Based Egg Market Regional Analysis/Insights

The North America plant-based egg market is analysed and market size insights and trends are provided by country, plant-based egg type, form, base ingredient, function, application, packaging type, and distribution channel as referenced above.

The countries covered in the North America plant-based egg market report are U.S., Canada, and Mexico.

Mexico is expected to dominate the market due to the rising adoption of veganism, with the egg type segment taking precedence. This trend reflects a shift towards sustainable and ethical dietary choices, driving innovation and expansion within the plant-based food industry.

The U.S. is expected to fastest grow in the market due to the surge propelled by heightened awareness of the health benefits associated with plant-based eggs. Consumers increasingly opt for these alternatives, driving demand and market expansion in the region.

The country section of the report also provides individual market impacting factors and changes in regulation in the market domestically that impacts the current and future trends of the market. Data points like down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.

Competitive Landscape and North America Plant-Based Egg Market Share Analysis

The North America plant-based egg market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to the market.

Some of the major players operating in the North America plant-based egg market are:

• Simply Eggless Inc. (U.S.)
• Follow Your Heart (U.S.)
• Nabati (Canada)
• Vegg (U.S.)
• Eat Just, Inc. (U.S.)
• Eggcitables (Canada)
• Peggs (U.S.)
• EVO Foods (India)
• ORGRAN (Australia)
• Terra Vegane (Germany)
• Vezlay Foods Private Limited (India)
• Now Foods (U.S.)
• Glanbia plc (Ireland)
• Noblegen Inc. (Canada)
• Grupo Mantiqueira (Brazil)
• Le Papondu (France)