U.S. Frozen Yogurt Market – Industry Trends and Forecast to 2031

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U.S. Frozen Yogurt Market – Industry Trends and Forecast to 2031

  • Food & Beverage
  • Upcoming Report
  • May 2024
  • Country Level
  • 350 Pages
  • No of Tables: 220
  • No of Figures: 60

Us Frozen Yogurt Market

Market Size in USD Billion

CAGR :  % Diagram

Diagram Forecast Period
2024 –2031
Diagram Market Size (Base Year)
USD 347.72 Million
Diagram Market Size (Forecast Year)
USD 461.43 Million
Diagram CAGR
%
Diagram Major Markets Players
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U.S. Frozen Yogurt Market, By Product Type (Full Fat, Low Fat, and Fat-Free), Source Type (Animal-Based, Plant-Based, and Artificial), Sweetener (Natural Sweetener and Sugar-Free), Flavor (Chocolate, Strawberry, Banana, Pineapple, Mango, Lemonade, Peach, and Other Flavors), Category (Plain And With Inclusions, and Toppings), Distribution Channel (Yogurt Shops/Parlors, Online, Store-Based Retailing, and Specialty Stores) – Industry Trends and Forecast to 2031.

U.S. Frozen Yogurt Market Analysis and Size

The frozen yogurt market continues to witness significant advancement, with innovative flavors and healthier formulations driving consumer interest. This trend benefits both producers and consumers, as it fosters product diversification and promotes healthier dessert options. As demand grows, opportunities for market expansion and revenue generation abound, promising a prosperous future for the frozen yogurt industry.

The U.S. frozen yogurt market size was valued at USD 347.72 million in 2023, is expected to reach USD 461.43 million by 2031, at a CAGR of 3.60% during the forecast period 2024 to 2031. In addition to the insights on market scenarios such as market value, growth rate, segmentation, geographical coverage, and major players, the market reports curated by the Data Bridge Market Research also include in-depth expert analysis, geographically represented company-wise production and capacity, network layouts of distributors and partners, detailed and updated price trend analysis and deficit analysis of supply chain and demand.

Report Scope and Market Segmentation       

Report Metric

Details

Forecast Period

2024 to 2031

Base Year

2023

Historic Years

2022 (Customizable to 2016 - 2021)

Quantitative Units

Revenue in USD Million, Volumes in Units, Pricing in USD

Segments Covered

Product Type (Full Fat, Low Fat, and Fat-Free), Source Type (Animal-Based, Plant-Based, and Artificial), Sweetener (Natural Sweetener and Sugar-Free), Flavor (Chocolate, Strawberry, Banana, Pineapple, Mango, Lemonade, Peach, and Other Flavors), Category (Plain and With Inclusions, and Toppings), Distribution Channel (Yogurt Shops/Parlors, Online, Store-Based Retailing, and Specialty Stores)

Market Players Covered

MENCHIE’S GLOBAL HEADQUARTERS (U.S.), TCBY (U.S.), Yogurtland Franchising, Inc. (U.S.), Franchise MTY Inc. (U.S.), Red Mango, LLC. (U.S.), Kahala Franchising, L.L.C. (U.S.), Orange Leaf, LLC (U.S.), Yogen Früz  (Canada), Cups Frozen Yogurt (U.S.), Nestlé  (Switzerland), HEB, LP (U.S.), LOVE OAK LLC (U.S.), Coolberry Frozen Yogurt (U.S.), U-Mix Frozen Yogurt (U.S.), Purple Kiwi Frozen Yogurt (U.S.), Cups Frozen Yogurt (U.S.), Peachwave Yogurt (U.S.), Monster Yogurt (U.S.), Kelani Yogurt LLC. (U.S.), Yumilicious (U.S.), CRAZE (U.S.), Kemps LLC (U.S.)

Market Opportunities

  • Expanding foodservice industry enhances the accessibility of frozen yogurt
  • Advancement in food technology enhance product quality

Market Definition

Frozen yogurt is a creamy, chilled treat made from yogurt and sugar. It offers a tangy flavor similar to traditional yogurt but with a smoother texture. Often served as a healthier alternative to ice cream, it can be enjoyed plain or with various toppings such as fresh fruit, granola, or chocolate chips. Its appeal lies in its invigorating flavour and endless customization possibilities.

Frozen Yogurt Market Dynamics

Drivers

  • Health Awareness Increases Demand Among the Consumers

Growing health awareness among consumers has fueled the demand for frozen yogurt, which is perceived as a healthier dessert option. Frozen yogurt's surge in popularity can be attributed to its lower fat and calorie content, appealing to wellness trends. This dietary choice aligns with consumers' increasing focus on healthier options. This shift in consumer preferences towards healthier choices has propelled the market's growth, reflecting a broader emphasis on nutrition and well-being in dietary decisions.

  • Growing Demand for Premium Products

Rising disposable income drives the frozen yogurt market, particularly among affluent consumers. With higher incomes, individuals are more prone to opt for premium and healthier dessert choices. This economic shift empowers consumers to embrace the perceived quality of frozen yogurt, fueling sustained market growth and broadening its appeal to a wider audience seeking indulgent yet health-conscious treats.

Opportunities

  • Expanding Foodservice Industry Enhances the Accessibility of Frozen Yogurt

The growing foodservice sector offers a prime avenue for the frozen yogurt market's growth. Its adaptability makes it a sought-after addition to menus in restaurants, cafes, and dessert parlors. Strategic partnerships and placements in bustling locales bolster frozen yogurt's appeal, catering to a wide array of patrons seeking inventive dessert choices amid escalating demand for culinary variety.

  • Advancement in Food Technology Enhance Product Quality

The market stands to benefit significantly from ongoing advancements in food technology. Integration of innovative freezing methods, flavor encapsulation techniques, and quality monitoring systems can enhance product quality and longevity. Embracing automation and digital solutions for production and customer engagement streamlines operations, cuts costs, and improves the consumer experience, fostering sustained growth and competitiveness.

Restraints/Challenges

  • Seasonal Demand Fluctuations Lead to Revenue Volatility

Seasonal fluctuations in demand for frozen yogurt, peaking in warmer months and declining in colder seasons, contribute to revenue volatility. As consumer tastes gravitate towards warmer desserts in colder seasons, businesses face operational hurdles. This trend impacts market sales and profitability, prompting the need for strategic adjustments. Adapting menus and marketing approaches to align with seasonal preferences becomes essential for sustaining revenue streams and maximizing profitability.

  • Growing Popularity of Healthy Alternatives

As consumer preferences pivot towards healthier lifestyles, there's a noticeable surge in demand for low-sugar, plant-based, and natural ingredient options, reshaping the dessert landscape. This shift underscores a broader societal emphasis on well-being and nutrition, challenging traditional frozen yogurt offerings. To stay relevant, the market must innovate, adapting to these changing tastes by providing a wider array of healthier dessert choices that align with evolving consumer demands.

This market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

Recent Development

  • In June 2022, Noosa, part of Sovos Brands, unveiled its debut line of Noosa Frozen Yoghurt Gelato, featuring flavors such as chocolate fudge and honey vanilla bean, signaling a flavorful venture into the frozen dessert market
  • In June 2022, Yogurtland introduced two exclusive summer flavors, strawberry mango sorbet, and passion fruit mango tart, alongside the online-exclusive Strawberry Mangonada cup, showcasing innovative customer outreach through platforms such as yogurt-land.com and DoorDash
  • In April 2022, Yasso launched frozen Greek yogurt Mochi, blending creamy frozen Greek yogurt with sweet rice dough in chocolate, mango, vanilla, and strawberry flavors, presenting a fresh perspective in the frozen dessert landscape

Impact and Current Market Scenario of Raw Material Shortage and Shipping Delays

Data Bridge Market Research offers a high-level analysis of the market and delivers information by keeping in account the impact and current market environment of raw material shortage and shipping delays. This translates into assessing strategic possibilities, creating effective action plans, and assisting businesses in making important decisions.

Apart from the standard report, we also offer in-depth analysis of the procurement level from forecasted shipping delays, distributor mapping by region, commodity analysis, production analysis, price mapping trends, sourcing, category performance analysis, supply chain risk management solutions, advanced benchmarking, and other services for procurement and strategic support.

Expected Impact of Economic Slowdown on the Pricing and Availability of Products

When economic activity slows, industries begin to suffer. The forecasted effects of the economic downturn on the pricing and accessibility of the products are taken into account in the market insight reports and intelligence services provided by DBMR. With this, our clients can typically keep one step ahead of their competitors, project their sales and revenue, and estimate their profit and loss expenditures.

Frozen Yogurt Market Scope

The market is segmented on the basis of product type, source type, sweetener, flavor, category, and distribution channel. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Product Type

  • Full Fat
  • Low Fat
  • Fat-Free

 Source Type

  • Animal-Based
  • Plant-Based
  • Artificial

 Sweetener

  • Natural Sweetener
  • Sugar-Free

 Flavor

  • Chocolate
  • Strawberry
  • Banana
  • Pineapple
  • Mango
  • Lemonade
  • Peach
  • Other Flavors

 Category

  • Plain and With Inclusions
  • Toppings

 Distribution Channel

  • Yogurt Shops/Parlors
  • Online
  • Store-Based Retailing
  • Specialty Stores

Competitive Landscape and Frozen Yogurt Market Share Analysis

The market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, and application dominance. The above data points provided are only related to the companies' focus related to the market.

Some of the major players operating in the market are:

  • MENCHIE’S GLOBAL HEADQUARTERS (U.S.)
  • TCBY (U.S.)
  •  Yogurtland Franchising, Inc.  (U.S.)
  • Franchise MTY Inc. (U.S.)
  • Red Mango, LLC. (U.S.)
  • Kahala Franchising, L.L.C.  (U.S.)
  • Orange Leaf, LLC (U.S.)
  • Yogen Früz  (Canada)
  • Cups Frozen Yogurt  (U.S.)
  • Nestlé  (Switzerland)
  • HEB, LP  (U.S.)
  • LOVE OAK LLC  (U.S.)
  • Coolberry Frozen Yogurt (U.S.)
  • U-Mix Frozen Yogurt (U.S.)
  • Purple Kiwi Frozen Yogurt (U.S.)
  • Cups Frozen Yogurt  (U.S.)
  • Peachwave Yogurt (U.S.)
  • Monster Yogurt  (U.S.)
  • Kelani Yogurt LLC.  (U.S.)
  • Yumilicious  (U.S.)
  • CRAZE  (U.S.)
  • Kemps LLC  (U.S.)


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Research Methodology

Data collection and base year analysis are done using data collection modules with large sample sizes. The stage includes obtaining market information or related data through various sources and strategies. It includes examining and planning all the data acquired from the past in advance. It likewise envelops the examination of information inconsistencies seen across different information sources. The market data is analysed and estimated using market statistical and coherent models. Also, market share analysis and key trend analysis are the major success factors in the market report. To know more, please request an analyst call or drop down your inquiry.

The key research methodology used by DBMR research team is data triangulation which involves data mining, analysis of the impact of data variables on the market and primary (industry expert) validation. Data models include Vendor Positioning Grid, Market Time Line Analysis, Market Overview and Guide, Company Positioning Grid, Patent Analysis, Pricing Analysis, Company Market Share Analysis, Standards of Measurement, Global versus Regional and Vendor Share Analysis. To know more about the research methodology, drop in an inquiry to speak to our industry experts.

Customization Available

Data Bridge Market Research is a leader in advanced formative research. We take pride in servicing our existing and new customers with data and analysis that match and suits their goal. The report can be customized to include price trend analysis of target brands understanding the market for additional countries (ask for the list of countries), clinical trial results data, literature review, refurbished market and product base analysis. Market analysis of target competitors can be analyzed from technology-based analysis to market portfolio strategies. We can add as many competitors that you require data about in the format and data style you are looking for. Our team of analysts can also provide you data in crude raw excel files pivot tables (Fact book) or can assist you in creating presentations from the data sets available in the report.

Frequently Asked Questions

Health Awareness Increases Demand Among the Consumers and Growing Demand for Premium Products are the growth drivers of the U.S. Frozen Yogurt Market.
The product type, source type, sweetener, flavor, category, and distribution channel are the factors on which the U.S. Frozen Yogurt Market research is based.
The major companies in the U.S. Frozen Yogurt Market are MENCHIE’S GLOBAL HEADQUARTERS (U.S.), TCBY (U.S.), Yogurtland Franchising, Inc. (U.S.), Franchise MTY Inc. (U.S.), Red Mango, LLC. (U.S.), Kahala Franchising, L.L.C. (U.S.), Orange Leaf, LLC (U.S.), Yogen Früz (Canada), Cups Frozen Yogurt (U.S.), Nestlé (Switzerland), HEB, LP (U.S.), LOVE OAK LLC (U.S.), Coolberry Frozen Yogurt (U.S.), U-Mix Frozen Yogurt (U.S.), Purple Kiwi Frozen Yogurt (U.S.), Cups Frozen Yogurt (U.S.), Peachwave Yogurt (U.S.), Monster Yogurt (U.S.), Kelani Yogurt LLC. (U.S.), Yumilicious (U.S.), CRAZE (U.S.), Kemps LLC (U.S.).
The U.S. Frozen Yogurt Market size will be worth USD 461.43 million by 2031.
The U.S. Frozen Yogurt Market growth rate will be 3.60% by 2031.