- In November 2024, Amazon.com, Inc. launched its new Virtual Holiday Shop, an immersive 3D shopping experience powered by Amazon Beyond. The virtual store showcased over 300 popular gifts, including items from brands like Beats, Kate Spade, and Coach. It offered interactive content, festive animations, and easy shopping features, enhancing the holiday shopping experience. Customers could also explore a Virtual Toy Shop with exclusive products and enjoy AI-powered shopping tools like Rufus and AI Shopping Guides for personalized assistance. This innovation aimed to drive sales by offering a unique and engaging shopping experience, boosting customer satisfaction and convenience
- In August 2024, Just Eat partnered with Cardfactory to trial on-demand delivery of celebration products, including cards, candles, and balloons, across 19 UK stores. This exclusive collaboration aimed to meet growing consumer demand for convenient, rapid-access gifting options
- In January 2023, Ad Populum, LLC, a holding company majority owned by Joel Weinshanker, has announced the acquisition of Enesco, LLC, a leading name in gift and home décor. This move expands Ad Populum’s portfolio, which includes NECA, Wizkids, Kidrobot, Rubies Costumes, and more. The acquisition grants access to over 8,000 top gift and collectibles retailers and a renowned roster of award-winning artists, positioning the company for growth in the rapidly expanding USD 20 billion collectible toy market
- In October 2024, Hallmark Licensing, LLC announce the launch of Gift Card Greetings, a new product line now available to customers. This innovative offering combines a physical greeting card with a digital gift card, providing a convenient and personalized gifting solution for any occasion
