Australia Digital out of Home Advertising Market to 2032

Overview

The Australia Digital out of Home Advertising Market is expected to reach a 1,054.33 USD Billion by 2032 and is projected to grow at a CAGR of 24.30% from 2025 to 2032.

Revenue, 2024 (USD Billion)
344.59
Forecast, 2032 (USD Billion)
1,054.33
CAGR, 2024 - 2032
24.30%
Report Coverage
Australia

Australia Digital out of Home Advertising Market 2018-2032 USD Billion

Australia Digital out of Home Advertising Market, Key Findings (2025-2032)

Market Growth and Projections:

  • Market Size (2024): 344.59 USD Billion
  • Projected Market Size (2032): 1,054.33 USD Billion
  • CAGR (2025-2032): 24.30%

Key Findings of Australia Digital out of Home Advertising Market

  • The Australia Digital out of Home Advertising Market was valued at 344.59 USD Billion in 2024.
  • The Australia Digital out of Home Advertising Market is likely to grow at a CAGR of 24.30% during the forecast period of 2024 to 2032.
  • In 2024, the Largest segment Digital Billboard in Product Segment accounted for the largest share of the market with a revenue of 207.04 USD Billion
  • The fastest growing segment Healthcare in End User Segment grew Fastest with a CAGR of 27.84% during the forecast period from 2024 to 2032.

Australia Digital out of Home Advertising Market Scope

Australia Digital out of Home Advertising Market Segmentation & Scope
Application
  • Others
  • Street Furniture
  • Public Location Based
  • Transit
Product
  • Others
  • Digital Signage
  • Digital Screens
  • Digital Billboard
Location
  • Indoor
  • Outdoor
End User
  • Education
  • Automotive
  • Government
  • Others
  • Public Sector
  • Banking, Financial Services, and Insurance (BFSI)
  • Healthcare
  • Food & Beverages
  • Retail

Australia Digital out of Home Advertising Market Data Coverage Insights

Study Period 2024-2032
Base Year 2020
Unit Revenue in USD Billion
Market Value in 2024 344.59 USD Billion
Market Value in 2032 1,054.33 USD Billion
CAGR (2025-2032) 24.30%
Historic Data 2016-2023
Market Segments Covered Application,Product,Location,End User

Regional Insights:

  • Leading Market (2024-2032): Australia, leading in terms of revenue 344.59 USD Billion in 2024
    • Key Country: Australia, leading in terms of revenue with value of 344.59 USD Billion in 2024.

Segments and Scope

  • Australia Digital out of Home Advertising Market to 2032, By Application
    • Transit is the largest segment in Australia Digital out of Home Advertising Market to 2032 with a revenue of 182.81 USD Billion in the year 2024.
    • Public Location Based is the Fastest growing segment in Australia Digital out of Home Advertising Market to 2032 with a Growth rate of 23.96 % in forecast period 2025-2032.
  • Australia Digital out of Home Advertising Market to 2032, By Product
    • Digital Billboard is the largest segment in Australia Digital out of Home Advertising Market to 2032 with a revenue of 207.04 USD Billion in the year 2024.
    • Digital Screens is the Fastest growing segment in Australia Digital out of Home Advertising Market to 2032 with a Growth rate of 23.97 % in forecast period 2025-2032.
  • Australia Digital out of Home Advertising Market to 2032, By Location
    • Outdoor is the largest segment in Australia Digital out of Home Advertising Market to 2032 with a revenue of 201.69 USD Billion in the year 2024.
    • Indoor is the Fastest growing segment in Australia Digital out of Home Advertising Market to 2032 with a Growth rate of 23.34 % in forecast period 2025-2032.
  • Australia Digital out of Home Advertising Market to 2032, By End User
    • Retail is the largest segment in Australia Digital out of Home Advertising Market to 2032 with a revenue of 80.57 USD Billion in the year 2024.
    • Healthcare is the Fastest growing segment in Australia Digital out of Home Advertising Market to 2032 with a Growth rate of 23.31 % in forecast period 2025-2032.

Australia Digital out of Home Advertising Market Company Share Analysis

 
Company Name Company Share Analysis
Clear Channel Outdoor, LLC
Focus Media Holding Limited
JCDecaux
Lamar Advertising Company
oOh!media Limited
Australia Digital out of Home Advertising Market Company Share Analysis

Australia Digital out of Home Advertising Market Geographical Sales Distribution, 2018-2032 USD Billion

Australia Digital out of Home Advertising Market Geographical Sales Distribution, 2018-2032 USD Billion

Australia Digital out of Home Advertising Market Company Profiling

Australia Digital out of Home Advertising Market Company Profiling
Frequently Asked Questions
The Australia Digital out of Home Advertising Market is segmented based on Segmentation Application,Product,Location,End User.
Australia Digital out of Home Advertising Market was valued at USD 344.59(Revenue in USD Billion) in 2020.
Australia Digital out of Home Advertising Market is projected to grow at a CAGR of 24.30% during the forecast period of 2024 to 2032.
The Digital Billboard segment is expected to dominate the Australia Digital out of Home Advertising Market, holding a largest market share of 207.04 USD Billion in 2024

Australia Digital out of Home Advertising Market Scope

Australia Digital out of Home Advertising Market Segmentation & Scope
Application
  • Others
  • Street Furniture
  • Public Location Based
  • Transit
Product
  • Others
  • Digital Signage
  • Digital Screens
  • Digital Billboard
Location
  • Indoor
  • Outdoor
End User
  • Education
  • Automotive
  • Government
  • Others
  • Public Sector
  • Banking, Financial Services, and Insurance (BFSI)
  • Healthcare
  • Food & Beverages
  • Retail
Frequently Asked Questions
The Australia Digital out of Home Advertising Market is segmented based on Segmentation Application,Product,Location,End User.
Australia Digital out of Home Advertising Market was valued at USD 344.59(Revenue in USD Billion) in 2020.
Australia Digital out of Home Advertising Market is projected to grow at a CAGR of 24.30% during the forecast period of 2024 to 2032.
The estimated market value of the Australia Digital out of Home Advertising Market for final year is USD 1,054.33 (USD Billion).

Australia Digital out of Home Advertising Market Company Profiling

Australia Digital out of Home Advertising Market Company Profiling
Frequently Asked Questions
The Australia Digital out of Home Advertising Market is segmented based on Segmentation Application,Product,Location,End User.
Australia Digital out of Home Advertising Market was valued at USD 344.59(Revenue in USD Billion) in 2020.
Australia Digital out of Home Advertising Market is projected to grow at a CAGR of 24.30% during the forecast period of 2024 to 2032.
The estimated market value of the Australia Digital out of Home Advertising Market for final year is USD 1,054.33 (USD Billion).

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