South America Digital out of Home Advertising Market to 2032
Overview
The South America Digital out of Home Advertising Market is expected to reach a 1,080.85 USD Billion by 2032 and is projected to grow at a CAGR of 15.83% from 2025 to 2032.
Revenue, 2024 (USD Billion)
506.14
Forecast, 2032 (USD Billion)
1,080.85
CAGR, 2024 - 2032
15.83%
Report Coverage
South America
South America Digital out of Home Advertising Market 2018-2032 USD Billion
South America Digital out of Home Advertising Market, Key Findings (2025-2032)
Market Growth and Projections:
- Market Size (2024): 506.14 USD Billion
- Projected Market Size (2032): 1,080.85 USD Billion
- CAGR (2025-2032): 15.83%
Key Findings of South America Digital out of Home Advertising Market
- The South America Digital out of Home Advertising Market was valued at 506.14 USD Billion in 2024.
- The South America Digital out of Home Advertising Market is likely to grow at a CAGR of 15.83% during the forecast period of 2024 to 2032.
- In 2024, the Largest segment Digital Billboard in Product Segment accounted for the largest share of the market with a revenue of 302.26 USD Billion
- The fastest growing segment Healthcare in End User Segment grew Fastest with a CAGR of 18.94% during the forecast period from 2024 to 2032.
South America Digital out of Home Advertising Market Scope
South America Digital out of Home Advertising Market Segmentation & Scope
Location
- Indoor
- Outdoor
Product
- Others
- Digital Signage
- Digital Screens
- Digital Billboard
End User
- Education
- Automotive
- Government
- Others
- Public Sector
- Banking, Financial Services, and Insurance (BFSI)
- Healthcare
- Food & Beverages
- Retail
Application
- Others
- Street Furniture
- Public Location Based
- Transit
South America Digital out of Home Advertising Market Data Coverage Insights
| Study Period | 2024-2032 |
| Base Year | 2020 |
| Unit | Revenue in USD Billion |
| Market Value in 2024 | 506.14 USD Billion |
| Market Value in 2032 | 1,080.85 USD Billion |
| CAGR (2025-2032) | 15.83% |
| Historic Data | 2016-2023 |
| Market Segments Covered | Location,Product,End User,Application |
Regional Insights:
-
Leading Market (2024-2032): South America, leading in terms of revenue 506.14 USD Billion in 2024
- Key Country: Brazil, leading in terms of revenue with value of 305.95 USD Billion in 2024.
Segments and Scope
-
South America Digital out of Home Advertising Market to 2032, By Location
- Outdoor is the largest segment in South America Digital out of Home Advertising Market to 2032 with a revenue of 295.75 USD Billion in the year 2024.
- Indoor is the Fastest growing segment in South America Digital out of Home Advertising Market to 2032 with a Growth rate of 14.90 % in forecast period 2025-2032.
-
South America Digital out of Home Advertising Market to 2032, By Product
- Digital Billboard is the largest segment in South America Digital out of Home Advertising Market to 2032 with a revenue of 302.26 USD Billion in the year 2024.
- Digital Screens is the Fastest growing segment in South America Digital out of Home Advertising Market to 2032 with a Growth rate of 15.50 % in forecast period 2025-2032.
-
South America Digital out of Home Advertising Market to 2032, By End User
- Retail is the largest segment in South America Digital out of Home Advertising Market to 2032 with a revenue of 116.16 USD Billion in the year 2024.
- Healthcare is the Fastest growing segment in South America Digital out of Home Advertising Market to 2032 with a Growth rate of 14.80 % in forecast period 2025-2032.
-
South America Digital out of Home Advertising Market to 2032, By Application
- Transit is the largest segment in South America Digital out of Home Advertising Market to 2032 with a revenue of 268.63 USD Billion in the year 2024.
- Public Location Based is the Fastest growing segment in South America Digital out of Home Advertising Market to 2032 with a Growth rate of 15.57 % in forecast period 2025-2032.
South America Digital out of Home Advertising Market Company Share Analysis
| Company Name |
|
||
| Clear Channel Outdoor, LLC | |||
| Focus Media Holding Limited | |||
| JCDecaux | |||
| Lamar Advertising Company | |||
| oOh!media Limited | |||
South America Digital out of Home Advertising Market Geographical Sales Distribution, 2018-2032 USD Billion
South America Digital out of Home Advertising Market Company Profiling
Industry Related Reports
Frequently Asked Questions
The South America Digital out of Home Advertising Market is segmented based on Segmentation Location,Product,End User,Application.
South America Digital out of Home Advertising Market was valued at USD 506.14(Revenue in USD Billion) in 2020.
South America Digital out of Home Advertising Market is projected to grow at a CAGR of 15.83% during the forecast period of 2024 to 2032.
The Digital Billboard segment is expected to dominate the South America Digital out of Home Advertising Market, holding a largest market share of 302.26 USD Billion in 2024
South America Digital out of Home Advertising Market Scope
South America Digital out of Home Advertising Market Segmentation & Scope
Location
- Indoor
- Outdoor
Product
- Others
- Digital Signage
- Digital Screens
- Digital Billboard
End User
- Education
- Automotive
- Government
- Others
- Public Sector
- Banking, Financial Services, and Insurance (BFSI)
- Healthcare
- Food & Beverages
- Retail
Application
- Others
- Street Furniture
- Public Location Based
- Transit
Frequently Asked Questions
The South America Digital out of Home Advertising Market is segmented based on Segmentation Location,Product,End User,Application.
South America Digital out of Home Advertising Market was valued at USD 506.14(Revenue in USD Billion) in 2020.
South America Digital out of Home Advertising Market is projected to grow at a CAGR of 15.83% during the forecast period of 2024 to 2032.
The estimated market value of the South America Digital out of Home Advertising Market for final year is USD 1,080.85 (USD Billion).
South America Digital out of Home Advertising Market Company Profiling
Frequently Asked Questions
The South America Digital out of Home Advertising Market is segmented based on Segmentation Location,Product,End User,Application.
South America Digital out of Home Advertising Market was valued at USD 506.14(Revenue in USD Billion) in 2020.
South America Digital out of Home Advertising Market is projected to grow at a CAGR of 15.83% during the forecast period of 2024 to 2032.
The estimated market value of the South America Digital out of Home Advertising Market for final year is USD 1,080.85 (USD Billion).
HAVE A QUESTION?
Get expert advice on the right strategy for your business at no cost. We also offer customized subscription plans and affordable discounts for startups and universities.