U.S. Digital out of Home Advertising Market to 2032
Overview
The U.S. Digital out of Home Advertising Market is expected to reach a 8,523.48 USD Billion by 2032 and is projected to grow at a CAGR of 18.27% from 2025 to 2032.
Revenue, 2024 (USD Billion)
3,595.78
Forecast, 2032 (USD Billion)
8,523.48
CAGR, 2024 - 2032
18.27%
Report Coverage
U.S.
U.S. Digital out of Home Advertising Market 2018-2032 USD Billion
U.S. Digital out of Home Advertising Market, Key Findings (2025-2032)
Market Growth and Projections:
- Market Size (2024): 3,595.78 USD Billion
- Projected Market Size (2032): 8,523.48 USD Billion
- CAGR (2025-2032): 18.27%
Key Findings of U.S. Digital out of Home Advertising Market
- The U.S. Digital out of Home Advertising Market was valued at 3,595.78 USD Billion in 2024.
- The U.S. Digital out of Home Advertising Market is likely to grow at a CAGR of 18.27% during the forecast period of 2024 to 2032.
- In 2024, the Largest segment Digital Billboard in Product Segment accounted for the largest share of the market with a revenue of 2,104.75 USD Billion
- The fastest growing segment Healthcare in End User Segment grew Fastest with a CAGR of 21.64% during the forecast period from 2024 to 2032.
U.S. Digital out of Home Advertising Market Scope
U.S. Digital out of Home Advertising Market Segmentation & Scope
Application
- Others
- Street Furniture
- Public Location Based
- Transit
Product
- Others
- Digital Signage
- Digital Screens
- Digital Billboard
Location
- Indoor
- Outdoor
End User
- Education
- Automotive
- Government
- Others
- Public Sector
- Banking, Financial Services, and Insurance (BFSI)
- Healthcare
- Food & Beverages
- Retail
U.S. Digital out of Home Advertising Market Data Coverage Insights
| Study Period | 2024-2032 |
| Base Year | 2020 |
| Unit | Revenue in USD Billion |
| Market Value in 2024 | 3,595.78 USD Billion |
| Market Value in 2032 | 8,523.48 USD Billion |
| CAGR (2025-2032) | 18.27% |
| Historic Data | 2016-2023 |
| Market Segments Covered | Application,Product,Location,End User |
Regional Insights:
-
Leading Market (2024-2032): U.S., leading in terms of revenue 3,595.78 USD Billion in 2024
- Key Country: U.S., leading in terms of revenue with value of 3,595.78 USD Billion in 2024.
Segments and Scope
-
U.S. Digital out of Home Advertising Market to 2032, By Application
- Transit is the largest segment in U.S. Digital out of Home Advertising Market to 2032 with a revenue of 1,851.98 USD Billion in the year 2024.
- Public Location Based is the Fastest growing segment in U.S. Digital out of Home Advertising Market to 2032 with a Growth rate of 17.94 % in forecast period 2025-2032.
-
U.S. Digital out of Home Advertising Market to 2032, By Product
- Digital Billboard is the largest segment in U.S. Digital out of Home Advertising Market to 2032 with a revenue of 2,104.75 USD Billion in the year 2024.
- Digital Screens is the Fastest growing segment in U.S. Digital out of Home Advertising Market to 2032 with a Growth rate of 17.96 % in forecast period 2025-2032.
-
U.S. Digital out of Home Advertising Market to 2032, By Location
- Outdoor is the largest segment in U.S. Digital out of Home Advertising Market to 2032 with a revenue of 2,045.51 USD Billion in the year 2024.
- Indoor is the Fastest growing segment in U.S. Digital out of Home Advertising Market to 2032 with a Growth rate of 17.29 % in forecast period 2025-2032.
-
U.S. Digital out of Home Advertising Market to 2032, By End User
- Retail is the largest segment in U.S. Digital out of Home Advertising Market to 2032 with a revenue of 783.66 USD Billion in the year 2024.
- Healthcare is the Fastest growing segment in U.S. Digital out of Home Advertising Market to 2032 with a Growth rate of 17.28 % in forecast period 2025-2032.
U.S. Digital out of Home Advertising Market Company Share Analysis
| Company Name |
|
||
| Clear Channel Outdoor, LLC | |||
| Focus Media Holding Limited | |||
| JCDecaux | |||
| Lamar Advertising Company | |||
| oOh!media Limited | |||
U.S. Digital out of Home Advertising Market Geographical Sales Distribution, 2018-2032 USD Billion
U.S. Digital out of Home Advertising Market Company Profiling
Industry Related Reports
Frequently Asked Questions
The U.S. Digital out of Home Advertising Market is segmented based on Segmentation Application,Product,Location,End User.
U.S. Digital out of Home Advertising Market was valued at USD 3,595.78(Revenue in USD Billion) in 2020.
U.S. Digital out of Home Advertising Market is projected to grow at a CAGR of 18.27% during the forecast period of 2024 to 2032.
The Digital Billboard segment is expected to dominate the U.S. Digital out of Home Advertising Market, holding a largest market share of 2,104.75 USD Billion in 2024
U.S. Digital out of Home Advertising Market Scope
U.S. Digital out of Home Advertising Market Segmentation & Scope
Application
- Others
- Street Furniture
- Public Location Based
- Transit
Product
- Others
- Digital Signage
- Digital Screens
- Digital Billboard
Location
- Indoor
- Outdoor
End User
- Education
- Automotive
- Government
- Others
- Public Sector
- Banking, Financial Services, and Insurance (BFSI)
- Healthcare
- Food & Beverages
- Retail
Frequently Asked Questions
The U.S. Digital out of Home Advertising Market is segmented based on Segmentation Application,Product,Location,End User.
U.S. Digital out of Home Advertising Market was valued at USD 3,595.78(Revenue in USD Billion) in 2020.
U.S. Digital out of Home Advertising Market is projected to grow at a CAGR of 18.27% during the forecast period of 2024 to 2032.
The estimated market value of the U.S. Digital out of Home Advertising Market for final year is USD 8,523.48 (USD Billion).
U.S. Digital out of Home Advertising Market Company Profiling
Frequently Asked Questions
The U.S. Digital out of Home Advertising Market is segmented based on Segmentation Application,Product,Location,End User.
U.S. Digital out of Home Advertising Market was valued at USD 3,595.78(Revenue in USD Billion) in 2020.
U.S. Digital out of Home Advertising Market is projected to grow at a CAGR of 18.27% during the forecast period of 2024 to 2032.
The estimated market value of the U.S. Digital out of Home Advertising Market for final year is USD 8,523.48 (USD Billion).
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