Bayer AG, Deere & Company, and Syngenta are dominating the Global Digital Farming Software Market in 2020

Global Digital Farming Software Market is expected to grow with the CAGR of 12.3% in the forecast period of 2021 to 2028. The years considered for study are as mentioned below.

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Global digital farming software market is a fragmented market, which includes specific number of key players as well as local players. The market has witnessed increased strategic developments owing to favourable market scenario.

The major players dealing in global digital farming software market are introducing strong range of product portfolio. This helped companies to maximize the sales with enhanced product portfolio.

Bayer AG is the dominating player in the market and other players in the market are CropX inc., NETAFIM (A Subsidiary Of Orbia), PrecisionHawk, Inc., eAgroop, Lda., EZ Lab srl, Ag Leader Technology, Accenture, Infosys Limited, FarmFacts GmbH, Yara, Luda.Farm AB, Granular, Inc. , Trimble Inc., Farmer's Business Network, Inc., DJI, Pix4D SA, Agremo., Farmers Edge Inc., BASF SE, Raven Industries, Inc., AGCO Corporation., Gamaya, DRAGONFLY IT, BayWa AG, Syngenta (A Subsidiary of ChemChina), Hexagon Agriculture (A Subsidiary of HEXAGON), Field Margin Ltd., AeroVironment, Inc., Deere & Company and Topcon among others.

• In July 2020, BASF SE launch AI-based digital crop optimization platform named as xarvio field manager. This product was developed in collaboration with Zen-noh. This new platform offers field and field-zone-specific real-time information and recommendations, which will support farmers to make better-informed field management decisions. This will help the company to enhance their offerings and customer base in the market.

Bayer AG

Bayer AG is headquartered in Leverkusen; Germany was founded in year 1863. The company is engaged in developing and providing solutions and services to healthcare and agriculture industry. The business segments of the company include crop science, pharmaceuticals, and consumer health. The market focused business segment is crop science. The product categories of the company include information for patients, beware of medical counterfeits, and counterfeits in agriculture. Some of the subsidiaries of the company include Monsanto, Seminis, Currenta, Bayer Healthcare Pharmaceuticals LLC, and others. The company has presence in America, Asia-Pacific, Europe, Middle East and Africa.

For instance,

• In November 2020, Bayer AG launched agribusiness blockchain network named TraceHarvest Network in collaboration with BlockApps. This new BlockApps TraceHarvest Network is the first blockchain solution to track and trace the full lifecycle of agricultural products. This platform set new standards in sustainability, driving digital transformation and food system resiliency in the agriculture industry. This has helped the company to enhance their offerings in the market.

Deere & Company

Deere & Company is headquartered in Illinois, U.S. and is founded in 1837. The company is engaged in providing equipment and solutions for various applications including agriculture, forestry, construction, and others. The business segments of the company include agriculture and turf, construction and forestry and financial services. The business segment of the company is agriculture and turf. The product categories of the company are equipment, parts and services, and finance. Some of the subsidiaries of the company include John Deere Agriculture Holdings Inc., John Deere Credit Inc., John Deere Iberica SA, and others. The company has presence in America, Asia-Pacific, Europe, Middle East and Africa.

For instance,

• In January 2021, Deere & Company is collaborating with four new AG start-up companies Nori, NVision Ag, Scanit and Teleo, whose technology could add value for John Deere customers. With this collaboration, the company will expand their product portfolio and their technologies.

Syngenta

Syngenta is headquartered in Basel, Switzerland, and is founded in 2000. The company focuses on science based Agtech products, which help farmers to grow nutritious and safe food. The product categories of the company include protecting crops and seeds. The market focused business segment is protecting crops. Some of the subsidiaries of the company include Adama Agriculture Solutions, Syngenta Corporation, Dreamform Limited, and others. The company has presence in America, Asia-Pacific, Europe, Middle East and Africa.

For instance,

• In February 2021, Syngenta and Insilico Medicine for harnessing the artificial intelligence for transforming sustainable product innovation. The company enhanced the business portfolio by accelerating the invention and development of new, more effective crop protection solutions that protect crops from diseases, weeds and pests, while also protecting ecosystems.