A guidance and steering system for agriculture is a precision technology designed to automate and enhance the steering and navigation of agricultural vehicles, such as tractors and harvesters. Utilizing GNSS (Global Navigation Satellite System) and various sensors, these systems provide accurate, real-time positioning and guidance to optimize field operations. Applications include automated steering for planting, tilling, and harvesting, which improves accuracy, reduces overlap, and enhances operational efficiency. By integrating advanced algorithms and user-friendly interfaces, these systems help farmers achieve precise field operations, minimize manual labor, and increase overall productivity.
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Data Bridge Market Research analyzes that The Global Guidance and Steering System for Agriculture Market is expected to reach USD 11.80 billion by 2031 from USD 3.39 billion in 2023, growing with a CAGR of 17.4% in the forecast period of 2024 to 2031.
Key Findings of the Study
Improve Fuel Efficiency of Agriculture Vehicles Drive Market Demand
In the agricultural sector, optimizing fuel efficiency has become a critical focus as farmers seek to reduce operational costs and enhance sustainability. As fuel prices continue to rise and environmental regulations become stricter, the demand for advanced technologies that can improve the efficiency of agricultural vehicles has increased.
Guidance and steering systems play a pivotal role in enhancing fuel efficiency by optimizing field operations in several ways. These systems use GPS, GNSS technology and automated steering to ensure that agricultural vehicles follow precise paths, reducing unnecessary overlaps and minimizing redundant travel.
Report Scope and Market Segmentation
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Report Metric
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Details
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Forecast Period
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2024 to 2031
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Base Year
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2023
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Historic Year
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2021 (Customizable to 2016-2021)
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Quantitative Units
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Revenue in Billion
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Segments Covered
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Component (Hardware, Software, and Services), Type (Global Positioning System (GPS), BeiDou Navigation Satellite System (BDS), Globalnaya Navigazionnaya Sputnikovaya Sistema (GLONASS), Galileo, and Others), End Use (GNSS-Enabled Ploughers, GNSS-Enabled Planters/Seeders, GNSS-Enabled Harvesters, Precision Spraying and Fertilization, and Others)
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Countries Covered
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U.S., Canada, Italy, France, Germany, Spain, Poland, Netherlands, Romania, Denmark, Belgium, Greece, Hungary, Portugal, Ireland, Austria, Czechia, Sweden, Bulgaria, Finland, Croatia, Lithuania, Slovakia, Latvia, Slovenia, Cyprus, Estonia, Luxembourg, Malta, Non-EU Europe, China, Australia, Japan, South Korea, India, New Zealand, Taiwan, Singapore, Malaysia, Thailand, Vietnam, Indonesia, Philippines, rest of Asia-Pacific, Brazil, Argentina, Mexico, rest of Latin America, Saudi Arabia, South Africa, Egypt, Bahrain, Oman, Israel, Kuwait, Qatar, U.A.E., and rest of Middle East and Africa
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Market Players Covered
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CNH industrial N.V. (U.K.), SDF S.p.A. (Italy), Danfoss (Poland), Hexagon AB (Sweden), RAVEN INDUSTRIES, INC. (U.S.), Ag Leader Technology (U.S.), AGCO Corporation (U.S.), Afflield Kft (Hungry), AG Revolution (U.S.), Allynav (China), AvMap s.r.l. (Italy), Deere & Company (U.S.), Farmscan Pty ltd (Australia), FieldBee (Netherland), FJDYNAMICS PTE.LTD (Singapore), HandsFreeFarm.com (U.S.), Hi-Target (Subsidiary of Guangzhou Hi Target Navigton Tech Co Ltd) (China), Reichhardt Electronic Innovations (U.S.), Shanghai Huace Navigation Technology Ltd. (China), SingularXYZ Intelligent Technology (China), SMAJAYU(SHENZHEN) CO.,LTD (China), Teejet TechnologIES (U.S.), TOPCON CORPORATION (Japan), Trimble Inc. (U.S.), Vantage (U.K.) among others
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Data Points Covered in the Report
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In addition to the market insights such as market value, growth rate, market segments, geographical coverage, market players, and market scenario, the market report curated by the Data Bridge Market Research team includes in-depth expert analysis, import/export analysis, pricing analysis, production consumption analysis, and pestle analysis.
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Segment Analysis
The global guidance and steering system for agriculture market is segmented into three notable segments, which are based on the basis of component, type, and end use.
- On the basis of component, the global guidance and steering system for agriculture market is segmented into hardware, software and services
In 2024, hardware segment is expected to dominate the global guidance and steering system for agriculture market
In 2024, hardware segment is expected to dominate the market with a market share of 67.15% due to the essential need for robust, high-precision equipment such as GNSS receivers and steering controllers, which are critical for accurate and reliable field operations.
- On the basis of type, the global guidance and steering system for agriculture market is segmented into Global Positioning System (GPS), BeiDou Navigation Satellite System (BDS), Globalnaya Navigazionnaya Sputnikovaya Sistema (GLONASS), galileo, and others
In 2024, Global Positioning System (GPS) segment is expected to dominate the global guidance and steering system for agriculture market
In 2024, Global Positioning System (GPS) segment is expected to dominate the market with a market share of 41.76% due to its widespread availability, established infrastructure, and high reliability in providing accurate positioning data.
- On the basis of end use, the global guidance and steering system for agriculture market is segmented into GNSS-enabled ploughers, GNSS-enabled planters/seeders, GNSS-enabled harvesters, precision spraying and fertilization, and others. In 2024, GNSS-enabled ploughers segment is expected to dominate the market with 39.27% market share
Major Players
Data Bridge Market Research analyzes CNH industrial N.V. (U.K.), SDF S.p.A. (Italy), Danfoss (Poland), Hexagon AB (Sweden), RAVEN INDUSTRIES, INC. (U.S.) as the major global guidance and steering system for agriculture market.
Market Developments
- In April 2024, Raven Industries, Inc. highlighted the impact of its automatic steering solutions on farming efficiency. Their GNSS-based guidance systems, including the Raven CRx Guidance Kits and DirecSteer, improved productivity by enabling precise, high-speed operation with minimal crop damage. The technology reduced operator stress and fatigue while covering more acres per day. Raven's solutions cater to diverse farm needs, offering customizable options and enhancing overall farm efficiency and profitability
- In October 2023, CNH Industrial N.V., completed its acquisition of Hemisphere GNSS for USD 175 million. This bolstered CNH’s leadership in precision technology, advancing automation and autonomy capabilities across the agriculture and construction sectors
- In April 2023, Hexagon AB and AGCO expanded their partnership to distribute Hexagon's guidance systems under the Fuse Guide brand. The new system, which includes the NovAtel SMART7 receiver, will be available on Massey Ferguson and Valtra tractors, initially in Brazil and later in other markets. This agreement enhances AGCO's precision agriculture offerings, aiming to boost farmers' adoption of technology and efficiency. The collaboration benefits AGCO by offering a rugged and accurate guidance solution and Hexagon by broadening its market reach
- In January 2021, Danfoss established White Drive Motors & Steering as a separate business unit to facilitate the sale of the unit. This move was part of Danfoss's strategy to secure regulatory approval for its USD 3.3 billion acquisition of Eaton Hydraulics. The spin-off included White Drive's operations in the U.S., Poland, and Germany, and aimed to ensure a smooth transition for employees and customers. This restructuring was intended to strengthen Danfoss's position in the hydraulics market and support the integration of Eaton Hydraulics
- In November 2017, SDF's major product unveilings at Agritechnica 2017 include new tractor models from DEUTZ-FAHR, SAME, and Lamborghini Trattori, advanced combine harvesters, and innovative machinery such as the SteeringPro system and new Grégoire models. This development reinforces SDF Spa's leadership in agricultural technology, expanding its offerings with state-of-the-art guidance and steering systems like SteeringPro, which enhances efficiency, precision, and user comfort in agricultural operations
Regional Analysis
Based on geography, the global guidance and steering system for agriculture market is segmented into U.S., Canada, Italy, France, Germany, Spain, Poland, Netherlands, Romania, Denmark, Belgium, Greece, Hungary, Portugal, Ireland, Austria, Czechia, Sweden, Bulgaria, Finland, Croatia, Lithuania, Slovakia, Latvia, Slovenia, Cyprus, Estonia, Luxembourg, Malta, Non-EU Europe, China, Australia, Japan, South Korea, India, New Zealand, Taiwan, Singapore, Malaysia, Thailand, Vietnam, Indonesia, Philippines, rest of Asia-Pacific, Brazil, Argentina, Mexico, rest of Latin America, Saudi Arabia, South Africa, Egypt, Bahrain, Oman, Israel, Kuwait, Qatar, U.A.E., and rest of Middle East and Africa.
As per Data Bridge Market Research Analysis:
North America is the dominating region in the global guidance and steering system for agriculture market
North America is expected to dominate the guidance and steering system for agriculture market due to its advanced agricultural infrastructure, high adoption rate of precision farming technologies.
Asia-Pacific is the fastest growing region in the global guidance and steering system for agriculture market
Asia-Pacific is expected to be the fastest growing region due to substantial investments in research and development, which collectively enhance productivity and operational efficiency.
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