Global Glamping Market – Industry Trends and Forecast to 2031

Glamping Market Analysis and Size

The market is experiencing significant growth and is expected to continue expanding in the coming years. The market's growth is fueled by various factors, such as the growing preference for experiential travel, rising disposable incomes, and an increasing demand for sustainable and eco-friendly tourism choices. Glamping offers travelers a unique and luxurious camping experience, combining the comforts of a hotel with the adventure of camping. The glamping market is also benefiting from the increasing availability of glamping sites and accommodations. The number of glamping operators and sites around the world has increased with rising demand for glamping. This has made glamping more accessible to a wider range of travelers, further driving market growth.

The global glamping market size was valued at USD 3.52 billion in 2023 and is projected to reach USD 9.23 billion by 2031, with a CAGR of 12.80% during the forecast period of 2024 to 2031. In addition to the market insights such as market value, growth rate, market segments, geographical coverage, market players, and market scenario, the market report curated by the Data Bridge Market Research team includes in-depth expert analysis, import/export analysis, pricing analysis, production consumption analysis, and consumer behaviour.

Report Scope and Market Segmentation

Market Definition

Glamping, short for "glamorous camping," refers to a form of camping that combines the outdoor adventure of traditional camping with luxurious amenities and accommodations. Unlike traditional camping, which often involves roughing it in tents or basic cabins, glamping offers more comfortable and upscale facilities, such as fully furnished tents, yurts, cabins, or even treehouses.

Glamping Market Dynamics

Drivers

• Growing Popularity of Experiential Travel 

Experiential travel has been steadily growing, driven by a desire for more meaningful and authentic experiences. Glamping, with its blend of luxury and adventure, perfectly fits this trend, offering travelers a unique way to immerse themselves in nature and local culture. In contrast to traditional lodging options, glamping enables guests to detach from the fast pace of everyday life and reconnect with nature, leading to memorable experiences, greater environmental appreciation, and stimulating market expansion.

• Rising Disposable Incomes  

The rise in disposable incomes, particularly among the middle and upper classes, has made luxury travel experiences more accessible to a broader range of people. This has led to an increase in demand for high-end accommodations, including glamping. Especially among well-off travelers, there's a willingness to invest more in distinctive and exclusive experiences, fueling the expansion of the glamping market. As disposable incomes continue to rise globally, the demand for luxury travel experiences such as glamping is expected to increase further, fueling market growth.

Opportunities

• Increasing Accessibility  

The availability of glamping sites has expanded beyond traditional camping areas to include a variety of locations such as national parks, private lands, and even urban settings. This growth has made glamping accessible to travelers who may not have previously considered traditional camping or who seek a more luxurious outdoor experience. In addition, the range of accommodations available, from luxury safari tents to basic yurts, caters to different budgets and preferences, further enhancing accessibility and market potential.            

• Social Media Influence 

Social media has become a powerful tool for marketing, glamping experiences, and influencing travel decisions. Travelers are increasingly using platforms such as Instagram, Facebook, and Pinterest to share their travel experiences, including their stays at glamping sites. This user-generated content serves as a form of endorsement and recommendation, attracting more people to consider glamping for their next vacation. The visually captivating aspect of glamping accommodations, characterized by their distinctive designs and scenic surroundings, renders them highly suitable for sharing on social media. As social media continues to play a significant role in travel inspiration and planning, the influence of platforms on the glamping market is expected to grow, presenting a key opportunity for market.

Rrestraints/Challenges

• Weather and Natural Disasters 

Glamping sites, due to their locations in natural and often remote areas, are vulnerable to weather events and natural disasters. This vulnerability can disrupt operations and impact the viability of the business. Severe weather conditions such as storms, floods, or wildfires can damage infrastructure, including tents, cabins, and amenities, leading to temporary closures and financial losses. Natural disasters such as earthquakes or hurricanes can pose significant safety risks to guests and staff and can be a challenge for the market.          

• Regulatory Challenges   

Glamping operators may encounter regulatory challenges, particularly related to land use and zoning regulations. Establishing a glamping site often requires compliance with local, regional, and national regulations, which can vary widely and be complex to navigate. Zoning regulations may restrict where glamping sites can be located and impose limitations on the type and size of structures that can be built. In addition, environmental regulations may require operators to adhere to certain sustainability standards and practices. Navigating these regulations can be time-consuming and costly, potentially limiting the growth of the market.

This market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

Recent Development

• In January 2024, the Japanese camping brand Snow Peak revealed plans for its U.S. camping destination, Snow Peak Long Beach Campfield, set to launch in early 2024. Situated on a picturesque 25-acre site on the Long Beach peninsula in Washington state, the campfield is strategically located between Seattle and Portland, Oregon
• In September 2023, Luxeglamp EcoResorts, known for its bubble-glamping resort in Munnar, Kerala, introduced a new celestial-themed glamping experience in Kodaikanal, Tamil Nadu, a popular hill station. Branded as 'Luxeglamp Celestial Glamp,' this enchanting offering provides guests with a celestial ambiance, complete with twinkling stars and a moonlit setting inside the dome
• In November 2022, Under Canvas announced its expansion near the North Entrance of Yellowstone National Park, spanning 50 acres of Montana ranchland. Yellowstone National Park is renowned among outdoor enthusiasts, and this expansion is poised to drive growth in the market

Glamping Market Scope

The glamping market is segmented on the basis of accommodation type, area, size, land ownership, end-user, age group, and application. The growth amongst these segments will help you analyze meager growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Accommodation Type

• Cabins
• Tents
• Yurts
• Tipis
• Tree Houses
• Plastic
• Others

Area

• Rural
• Urban

Size

• 4-Person
• 2-Person
• Others

Land Ownership

• Public
• Private

End-User

• Consumers
• Events

Age Group

• 18-32 Years
• 33-50 Years
• 51-65 Years
• Above 65 Years

Application

• Kids
• Teenagers
• Adults

Glamping Market Regional Analysis/Insights

The market is analyzed and market size insights and trends are provided by country, accommodation type, area, size, land ownership, end-user, age group, and application as referenced above.

The countries covered in the market report are U.S., Canada, and Mexico in North America, Germany, Sweden, Poland, Denmark, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific, Saudi Arabia, U.A.E., South Africa, Egypt, Israel, Rest of Middle East and Africa, Brazil, Argentina, and Rest of South  America.

North America is expected to dominate the market due to increasing popularity of glamping among consumers and the rise in the number of tour operators and online glamping services in the region. The trend towards glamping, which combines the luxury of a hotel stay with the adventure of camping, has gained traction among travelers seeking unique and immersive experiences.               

The Asia-Pacific region is expected to experience rapid growth in the market due to the rising levels of disposable income among consumers in the region, leading to an increase in spending on leisure and travel experiences. Furthermore, the tourism industry in Asia-Pacific is expanding rapidly, driven by factors such as improved connectivity, government initiatives to promote tourism, and a growing middle-class population with a penchant for unique and luxurious travel experiences.

The country section of the report also provides individual market impacting factors and changes in market regulation that impact the current and future trends of the market. Data points such as down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.

Competitive Landscape and Glamping Market Share Analysis

The market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to the market.

Some of the major players operating in the market are:

• Bushtec Safari (South Africa)
• Sawday’s Canopy & Stars Ltd. (U.K.)
• Huttopia (France)
• Wigwam Holidays Ltd (U.K.)
• ArenaCampsites (Europe)
• BIGHEAD glamping tents (Slovenia)
• Bond Fabrications (U.K.)
• Chateau Ramšak (Slovenia)
• Concierge Camping (U.K.)
• The Forge (U.K.)
• The Glamping Orchard (U.K.)
• Hidden Valley (India)
• Killarney Glamping (Ireland)
• Kudhva Ltd. (U.K.)
• The Lazy Olive Villa (Italy)
• Long Valley Yurts (U.K.)
• Loose Reins (U.K.)
• YALA luxury canvas lodges (Netherlands)
• Glamping Olimia Adria village (Slovenia)
• Teapot Lane Glamping (Ireland)
• YURTCAMP DEVON (U.K.)

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