“Increasing Emphasis on Wellness-Centric Experiences”
- One prominent trend in the global glamping market is the increasing emphasis on wellness-centric experiences
- This trend is driven by the growing demand for nature-based retreats that support mental well-being, stress reduction, and holistic health. Travelers are actively seeking escapes that offer relaxation, mindfulness, and a break from digital overload—prompting glamping operators to integrate wellness elements such as yoga platforms, spa facilities, forest bathing, and guided meditation sessions
- For instance, Huttopia and Sawday’s Canopy & Stars have expanded their offerings to include wellness-themed stays that blend natural immersion with activities such as outdoor saunas, slow food dining, and eco-conscious design
- The growing appeal of wellness tourism, especially among millennials and Gen Z, is accelerating the inclusion of curated health experiences within glamping sites. Operators are increasingly designing accommodations and packages that cater to self-care, detoxification, and rejuvenation in serene, eco-friendly settings
- As global interest in sustainable living and personal wellness continues to rise, the fusion of luxury camping with health-focused experiences is expected to shape innovation in the glamping industry, fueling investments in wellness amenities, eco-retreat models, and nature-integrated hospitality design
