- In February 2025, Kose Corporation (Japan) launched a new skincare-infused color line using marine-derived pigments extracted from seaweed and microalgae. This innovation supports Japan’s “Blue Beauty” initiative, which emphasizes ocean-safe and reef-friendly formulations
- In March 2025, LG H&H (South Korea) unveiled a new range of cruelty-free, water-dispersible pigments for use in hybrid beauty products like tinted sunscreens and BB creams. The move targets rising Gen Z demand for multi-functional, vegan products.
- In December 2024, BotaniColor (India) announced the expansion of its plant-based pigment production facility in Tamil Nadu, aiming to scale exports to ASEAN and Australia. The new plant focuses on zero-waste processing and solar-powered manufacturing.
- In January 2025, Australis Cosmetics (Australia) partnered with CSIRO (Commonwealth Scientific and Industrial Research Organisation) to develop eco-certified colorants from native Australian botanicals like Kakadu plum and finger lime, meeting COSMOS and ACO standards
