- Rheology modifiers, essential for controlling the flow and viscosity of formulations, are increasingly integral to industries such as paints & coatings, cosmetics, and adhesives due to their ability to enhance product performance, stability, and application properties
- The surge in demand is driven by the booming construction sector, growing personal care and cosmetics industry, and advancements in eco-friendly waterborne formulations
- China dominated the Asia-Pacific rheology modifiers market with the largest revenue share of 38.5% in 2024, driven by its robust manufacturing base, large-scale infrastructure projects, and strong presence of key industry players
- Japan is expected to be the fastest-growing country in the Asia-Pacific rheology modifiers market during the forecast period due to increasing adoption of advanced materials in automotive, electronics, and sustainable construction applications
- The waterborne segment dominated the largest market revenue share of 62.3% in 2024, driven by increasing demand for eco-friendly and low-VOC formulations, particularly in paints and coatings, due to stringent environmental regulations in countries such as China
