- The market is witnessing steady growth due to rising consumer inclination toward functional foods rich in vitamins, minerals, and antioxidants, which sunflower seeds provide
- Sunflower seeds are widely consumed in roasted form and are increasingly used in breakfast cereals, energy bars, and bakery products, enhancing their visibility in the health food segment
- Germany dominated the Europe sunflower seeds market with the largest revenue share in 2024, driven by high consumer awareness of nutritional foods, strong demand for organic ingredients, and a well-established food processing sector
- U.K. is expected to witness the highest compound annual growth rate (CAGR) in the Europe sunflower seeds market due to rising consumer preference for plant-based and nutrient-dense snacks, growing demand for clean-label and organic products, and the rapid expansion of online health food retailing across the country
- The kernel/hulled segment held the largest revenue share in 2024, driven by its widespread use in ready-to-eat snacks, bakery products, and cooking ingredients. Consumers favor hulled sunflower seeds due to their convenience and ease of use in both household and industrial applications. In addition, this type is often preferred by food processors for its versatility and nutritional profile
