- In April 2024, Alton Flowers N Gifts, a prominent artificial flower shop in Singapore, announced the expansion of its home décor collection to include a diverse range of artificial plants and dried flowers. This strategic move aims to broaden its market presence by catering to the rising demand for stylish, low-maintenance greenery in interior design. By introducing an extensive selection of lifelike artificial plants and preserved floral arrangements, the company seeks to appeal to modern consumers who prioritize aesthetics, convenience, and durability in home décor
- In December 2020, The Artificial Plants Shop launched its hand-tied artificial flower bouquet collection, expanding its offerings to meet the growing demand for long-lasting, low-maintenance floral decor. This move strengthened its market position by attracting consumers seeking realistic, reusable alternatives for home decor, events, and gifting, reinforcing its role in the artificial plants and flowers industry
