Global Artisanal Bakery Products Market – Industry Trends and Forecast to 2031

Global Artisanal Bakery Products Market, By Type (Bread & Rolls, Cakes & Pastries, Cookies, Tortillas), By Distribution Channel (Hypermarkets & Supermarkets, Departmental Stores) - Industry Trends and Forecast to 2031.

Artisanal Bakery Products Market Analysis and Size

The essential factors contributing to the growth of the artisanal bakery products market in the forecast period of 2024 to 2031 include the increasing demand for delicious and more authentically crafted bread among consumers. Also, the growing focus on sustainability and health consciousness is significantly contributing to the market’s growth. The growing popularity of online shopping and food delivery platforms presents an opportunity for artisanal bakeries to expand their reach.

Data Bridge Market Research analyzes that the global artisanal bakery products market, which was USD 85,506.10 million in 2023, is expected to reach USD 120,315.70 million by 2031, growing at a CAGR of 4.4% during the forecast period of 2024 to 2031. In addition to the insights on market scenarios such as market value, growth rate, segmentation, geographical coverage, and major players, the market reports curated by the Data Bridge Market Research also include in-depth expert analysis, geographically represented company-wise production and capacity, network layouts of distributors and partners, detailed and updated price trend analysis and deficit analysis of supply chain and demand.

Report Scope and Market Segmentation

Market Definition

Artisanal bakery product is defined by the manufacturing and distribution of handcrafted, small-batch baked goods made using premium ingredients, traditional techniques, and an emphasis on artistry. A vast variety of goods, frequently created by talented bakers and pastry chefs, are available in this market, including bread, pastries, cakes, and specialty items. Authenticity, flavor, and distinctive recipes are the top priorities for artisanal bakeries, which attract customers looking for exceptional flavor, freshness, and a link to regional, sustainable, and artisanal traditions.

Global Artisanal Bakery Products Market Dynamics

Drivers

• Rising demand for delicious and more authentically crafted bread among consumers

Increasingly, consumers are seeking high-quality, handcrafted bakery products made with natural and locally sourced ingredients. The emphasis on authenticity, traditional recipes, and artisanal craftsmanship drives the market as consumers appreciate the unique and superior taste and experience offered by artisanal bakeries.

• Growing focus on sustainability and health consciousness

As consumers become more health-conscious and environmentally aware, the artisanal bakery market benefits from its ability to cater to these trends. Many artisanal bakeries prioritize sustainable practices, organic ingredients, and healthier alternatives, aligning with the growing demand for eco-friendly and nutritious baked goods. This focus on responsible sourcing and mindful production resonates with a health-conscious and environmentally-conscious customer base.

Opportunities

• Positive outlook for product diversification and innovation

Artisanal bakeries can seize opportunities by continually innovating and diversifying their product offerings. Introducing new and unique baked goods, catering to dietary preferences (e.g., gluten-free, vegan), and creating seasonal or themed items can attract a broader customer base and enhance customer loyalty. The ability to adapt to changing consumer preferences and culinary trends is a key opportunity for growth.

• Expanding E-commerce and online sales

The growing popularity of online shopping and food delivery platforms presents an opportunity for artisanal bakeries to expand their reach. Establishing a strong online presence and offering convenient online ordering and delivery services can tap into a wider customer base, including those who may not have easy access to physical bakery locations.

Restraint/Challenge

• Challenges in distribution and shelf life

Unlike mass-produced and commercially processed products, artisanal bakery items often have a shorter shelf life due to the absence of preservatives. This poses challenges in distribution, especially for businesses looking to expand beyond local markets. Ensuring freshness during transportation and managing inventory effectively are ongoing challenges for artisanal bakeries aiming for wider distribution.

• High cost of ingredients and production

Artisanal bakery products often rely on high-quality, locally sourced, and sometimes organic ingredients. The cost of these premium ingredients, coupled with the labor-intensive nature of artisanal production, can pose a challenge. Balancing the need for quality with cost-effectiveness is crucial to maintaining competitive pricing and profitability.

Impact and Current Market Scenario of Raw Material Shortage and Shipping Delays

Data Bridge Market Research offers a high-level analysis of the market and delivers information by keeping in account the impact and current market environment of raw material shortage and shipping delays. This translates into assessing strategic possibilities, creating effective action plans, and assisting businesses in making important decisions. Apart from the standard report, we also offer in-depth analysis of the procurement level from forecasted shipping delays, distributor mapping by region, commodity analysis, production analysis, price mapping trends, sourcing, category performance analysis, supply chain risk management solutions, advanced benchmarking, and other services for procurement and strategic support.

Expected Impact of Economic Slowdown on the Pricing and Availability of Products

When economic activity slows, industries begin to suffer. The forecasted effects of the economic downturn on the pricing and accessibility of the products are taken into account in the market insight reports and intelligence services provided by DBMR. With this, our clients can typically keep one step ahead of their competitors, project their sales and revenue, and estimate their profit and loss expenditures.

Recent Developments

• In April 2023, Flowers Foods, Inc. (NYSE: FLO) announced four new bread and snacking products from its Nature’s Own, Tastykake, and Wonder brands. In the bread aisle, the company has added two buns – one sweet and one savory – just in time for the summer grilling season, as well as its first keto white bread loaf boasting only one net carb per slice. In snacking, a new product serves consumers who like to “dip” their sweet treats
• In March 2022, Izzio Artisan Bakery launched the new At-Home 100% recyclable packaging for the baked products. It includes natural ingredients such as Plant-based and is vegan formulated so that they can be consumed along with the packaging after baking

Global Artisanal Bakery Products Market Scope       

The artisanal bakery products market is segmented on the basis of type and distribution channel. The growth amongst these segments will help you analyse meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Type

• Bread & Rolls
• Cakes & Pastries
• Cookies
• Tortillas

Distribution Channel

• Hypermarkets & Supermarkets
• Departmental Stores

Global Artisanal Bakery Products Market Regional Analysis/Insights

The artisanal bakery products market is analyzed and market size insights and trends are provided by country, type, and distribution channel as referenced above.

The countries covered in the market report are U.S., Canada, Mexico, Brazil, Argentina, rest of South America, Germany, France, Italy, U.K., Belgium, Spain, Russia, Turkey, Netherlands, Switzerland, rest of Europe, Japan, China, India, South Korea, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, rest of Asia-Pacific, U.A.E., Saudi Arabia, Egypt, South Africa, Israel, and rest of Middle East and Africa.

Europe is expected to dominate the market due to the growing demand for bread free from artificial flavours, additives, preservatives, and others among local customers.

Asia-Pacific is expected to grow with the highest growth rate in the forecast period of 2024 to 2031 due to the growing popularity of online shopping and food delivery platforms presents an opportunity for artisanal bakeries to expand their reach and thus, propelling the growth of the market.

The country section of the report also provides individual market impacting factors and changes in regulations in the market domestically that impacts the current and future trends of the market. Data points like down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.   

Competitive Landscape and Global Artisanal Bakery Products Market Share Analysis

The artisanal bakery products market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to global artisanal bakery products market.

Some of the major players operating in the artisanal bakery products market are:

• Aryzta AG (Switzerland)
• Lantmannen Unibake (Denmark)
• Flowers Foods (U.S.)
• Rich Products Corporation (U.S.)
• Yamazaki Baking Co., Ltd. (Japan)
• Finsbury Food Group Plc (U.K.)
• Poilâne (France)
• Tartine Bakery (U.S.)
• GAIL's Bakery (U.K.)
• Peter Backwaren OHG (Germany)