- In September 2024, Meta unveiled Orion, its first true augmented reality glasses, marking a significant advancement in wearable technology. Developed over a decade, Orion integrates a large holographic display with Meta AI, allowing users to interact with digital content seamlessly overlaid on the real world. The glasses are lightweight and designed for all-day wear, enabling hands-free video calls, multitasking with virtual windows, and immersive entertainment experiences. This innovation aims to replace smartphones by offering a more natural and immersive digital experience. While currently a prototype, Orion is expected to influence the AR market by setting new standards for functionality and design in wearable technology
- In May 2024, Google introduced new geospatial augmented reality (AR) features at its I/O developer conference, enhancing how users interact with the physical world through digital overlays. These updates include the integration of AR content within Google Maps, accessible via Street View and Lens in Maps, allowing users to discover immersive experiences at various locations. In addition, the Geospatial Creator tool, powered by ARCore and Photorealistic 3D Tiles from Google Maps Platform, enables developers to create and deploy location-based AR content with improved accuracy and ease. The introduction of rooftop anchors and geospatial depth features further enhances the realism and stability of AR experiences. These advancements aim to make AR content more accessible and engaging, potentially transforming how users explore and interact with their surroundings
- In January 2024, Sony Corporation announced the development of a spatial content creation system featuring a high-quality XR head-mounted display and specialized controllers for 3D object interaction. This system aims to support creators in sophisticated 3D content creation by providing immersive and intuitive tools. Equipped with 4K OLED Microdisplays and a video see-through function, the system offers real-time, high-definition rendering of textures and human facial expressions. The collaboration with Siemens integrates this system with Siemens' Xcelerator platform, enabling immersive design and collaborative product engineering. Expected to be available later in 2024, this solution is poised to enhance workflows in both entertainment and industrial design sectors, facilitating the creation of spatial content in a virtual environment
