- The butter packaging market is witnessing steady growth due to rising demand from both household and foodservice segments
- Manufacturers are focusing on innovative formats such as resealable tubs and eco-friendly wrappers to enhance user convenience
- North America dominated the butter packaging market with the largest revenue share of 38.5% in 2024, driven by high butter consumption and the widespread presence of established dairy brands
- Asia-Pacific region is expected to witness the highest growth rate in the global butter packaging market, driven by increasing urbanization, rising disposable incomes, and growing demand for packaged dairy products
- The paper & paperboard segment dominated the market with the largest revenue share of 41.6% in 2024, driven by its sustainability, recyclability, and growing preference among eco-conscious consumers. Brands are increasingly using FSC-certified paper wrappers and biodegradable cartons to meet environmental goals and appeal to the premium segment. The lightweight nature and cost-effectiveness of paper-based materials further support their wide adoption in both household and commercial packaging
