- Cognitive assessment and training tools are transforming the healthcare industry by enabling early detection of cognitive impairments, supporting personalized treatment plans, and improving patient outcomes, especially in aging populations and those with neurological conditions
- The growing prevalence of Alzheimer’s disease, dementia, and other cognitive disorders, along with increased awareness around mental health, is driving the adoption of digital cognitive assessment solutions that offer scalability, remote accessibility, and real-time analytics
- North America is expected to dominate the cognitive assessment and training in healthcare market, with the largest market share of 35.22%, fueled by advanced healthcare infrastructure, strong investment in digital health technologies, and the presence of major players such as CogniFit Inc., Cambridge Cognition, and Quest Diagnostics
- Asia-Pacific is expected to witness the fastest growth in the cognitive assessment and training in healthcare market, supported by expanding geriatric populations and national initiatives promoting digital health and mental wellness across countries such as Japan, China, and India
- The pen & paper-based assessment segment is expected to dominate the market with the largest market share of 48.25% in 2025, due to its widespread use in clinical settings, cost-effectiveness, and ease of implementation, particularly in developing economies where digital infrastructure is still maturing
