“Rising Demand for Natural and Clean-Label Flavoring Solutions in Dairy Beverages”
- Growing focus on health and transparency is driving demand for natural flavoring in dairy beverages, prompting brands to eliminate artificial additives and preservatives
- Manufacturers are reformulating dairy drinks using plant-based extracts and organic ingredients to align with clean-label expectations from health-conscious consumers
- Several brands have launched flavored milk with natural vanilla or real fruit ingredients such as mango and strawberry to cater to wellness-driven preferences
- Functional drinks such as kefir and probiotic yogurts are using herbs and spices such as mint and turmeric to enhance flavor while adding perceived health benefits
- Clean-label flavored dairy beverages are gaining more retail visibility as shoppers actively choose products with simpler ingredient lists and minimal processing
