Global Electric Blankets Market – Industry Trends and Forecast to 2030

Global Electric Blankets Market, By Type (Over Blankets, Under Blankets, and Electric Pads), End User (Hotel, Hospital, and Household), Price Range (Economy, Mid-range, and Premium), Size (Single Size, Full/Queen Size and King Size), Material (Wool, Cotton, Polyester, Acrylic, and Other Materials), Sales Channel (Direct and Indirect) – Industry Trends and Forecast to 2030.

Electric Blankets Market Analysis and Size

The global electric blankets market is expected to witness significant growth during the forecast period due to the introduction of battery-powered, lightweight, waterproof, stain-resistant, and mobile chargeable products, which have increased the uptake of electric blankets. The "household" segment is expected to be the fastest-growing end-user segment during the forecast period.  The growing disposable income of consumers and increased homeownership in numerous developing nations have supported this segment's growth in the upcoming years.

Data Bridge Market Research analyses that the electric blankets market was valued at USD 1,029.80 million in 2022 and is expected to reach USD 1,864.13 million by 2030, registering a CAGR of 7.70% during the forecast period of 2023 to 2030. In addition to the market insights such as market value, growth rate, market segments, geographical coverage, market players, and market scenario, the market report curated by the Data Bridge Market Research team includes in-depth expert analysis, import/export analysis, pricing analysis, production consumption analysis, and consumer behaviour.

Electric Blankets Market Scope and Segmentation

Market Definition

An electric blanket is a blanket that comprises integrated electrical heating wires. Types include over blankets, throws, under blankets, and duvets. An electric blanket is placed below the bottom bed sheet and above the mattress. This is the most common type in Commonwealth countries and the U.K., where it is recognized by default as an "electric blanket"; in Canada and the U.S., where it is less common, it is named an electric heated mattress pad. An electric over blanket is positioned above the top bed sheet and is the common type in Canada and the U.S., where it is called an "electric blanket."

Global Electric Blankets Market Dynamics

Drivers

• Increasing demand for under blankets

Electric pads, over blankets, and under blankets are among the numerous varieties of electric blankets available in the market. Over blankets, as the name suggests, because these blankets are draped over the body. Under blankets, also known as electric fitted sheets or heated mattress pads, are heating pads that go underneath the bottom bed sheet and over the mattress to offer heat from below. In contrast, electric pads are heating pads used to warm portions of the body and manage discomfort. Among them, the demand for under blankets is anticipated to be higher during the forecast period. One of the major factors which are expected to increase the demand for under blankets in the market is the growing customer taste for comfy, luxury, and premium bedding goods, as well as global urbanization.

• Growing demand for electric blankets in various countries with extremely cold and long winters

Electric blankets are getting progressively popular owing to their reasonable expense and augmented use in countries with long winters and extremely cold weather. More companies in the global market are focusing on expanding thick fleece covered with well-insulated sheets to offer plentiful insulation and natural warmth. Manufacturers are also focusing on products that are washable and portable. For instance, Medisana HDW has created a microfibre fleece blanket and machine washable blanket. For better control, it has four degrees of heat settings. Klarstein Dr. Watson XLand Imetec 16175 are the other products in this category. Such innovations are expected to trigger global market growth during the forecast period.

Opportunities

• Increasing Investments in R&D

The growing investment in the growth of sophisticated types of blankets, such as battery-driven, lightweight, durable, water-resistant blankets, and others, as well as the reduction of energy usage, are some of the major factors which is expected to create ample and new opportunities for the growth of the electric blankets market. Manufacturers are also creating microfiber fleece variations to give extra warmth retention and natural insulation. Other factors, such as increasing intensive research and development (R&D) operations to produce unique elder care goods and growing consumer expenditure capabilities, are likely to boost the market even more.

• Growing demand for electric blankets in the commercial sector

Commercial sectors such as hospitals and hotels are anticipated to witness significant growth during the forecast period. Growing the inflow of tourists in colder nations is anticipated to ramp up the use of electric blankets in the hotel sector. Hospitals offer lucrative opportunities for market players because these flexible heating products can aid in maintaining the temperature in a patient's room during severe colds.

Restraints/ Challenges

• Risks associated with the electric blankets

One of the major factors which are threatening the growth of the market is safety concerns. Overheating of electric blankets could be dangerous to the consumer, specifically in the case of pregnant women. These devices emit low-frequency electromagnetic fields, which could demonstrate to be dangerous to the fetus. Brain tumors and childhood leukemia are some risks that could result from exposure to highly low frequencies.

This electric blankets market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the electric blankets market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

Recent Development

• In October 2019, Chinese tech giant Xiaomi Corporation launched a new and innovative PMA smart electric blanket. This newly launched blanket can be made to function vias an app of Xiaomi.

 Global Electric Blankets Market Scope

The electric blankets market is segmented on the basis of type, end user, price range, size, material and sales channel. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Type

• Over Blankets
• Under Blankets
• Electric Pads

 End User

• Hotel
• Hospital
• Household
• Price Range
• Economy
• Mid-range
• Premium

Size

• Single Size
• Full/Queen Size
• King Size

 Material

• Wool
• Cotton
• Polyester
• Acrylic
• Other Material

Sales Channel

• Direct
• Indirect

Electric Blankets Market Regional Analysis/Insights

The electric blankets market is analyzed and market size insights and trends are provided by country, type, end user, price range, size, material and sales channel as referenced above.

The countries covered in the electric blankets market report are U.S., Canada and Mexico in North America, Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe in Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), Brazil, Argentina and Rest of South America as part of South America.

Europe dominates the global electric blankets market due to the increased demand for several flexible heating products because of weather conditions. Moreover, the consumers are also eager to spare no expenditure on staying warm and relaxed during harsh winters which will further increase the market growth in this region during the forecast period.

Asia-pacific is anticipated to be the fastest developing region during the forecast period of 2023-2030 due to the increase in the use and extensive availability of electric blankets. Furthermore, the increasing affordability, which is also sold in department stores and at garage sales, is further expected to propel the market growth in this region in upcoming years.

The country section of the report also provides individual market impacting factors and changes in market regulation that impact the current and future trends of the market. Data points like down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.    

Competitive Landscape and Electric Blankets Market Share Analysis

The electric blankets market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to electric blankets market.

Some of the major players operating in the electric blankets market are:

• American Blanket Company (U.S.)
• Pendleton Woolen Mills (U.S.)
• Amritsar Swadeshi Textile Corporation Pvt. Ltd. (India)
• Hudson's Bay Company (Canada)
• Boll & Branch (U.S.)
• URBANARA GmbH (Germany)
• Shanghai Easun Group (China)
• Medline Industries, Inc. (U.S.)
• Chellco Industries Limited (Nigeria)
• Biddeford Blankets, LLC (U.S.)
• Youngman Woollen Mills Private Limited (India)
• Richards (England)
• Silentnight Group Limited (U.K.)
• Barker Textiles UAB (Lithuania)
• Kanata Blanket Co. (Canada)
• Faribault Woolen Mill. (U.S.)