Global Frozen Drinks Market - Industry Trends and Forecast to 2029

Global Frozen Drinks Market, By Type (Alcoholic Drinks, Non-alcoholic Drinks), Application (Hypermarket and Supermarket, Food and Drink Specialists, Convenience Stores), Product Form (Ice Popsicles, Freezer Pouch Drinks)– Industry Trends and Forecast to 2029

Market Analysis and Size

The frozen drinks category has undergone several critical shifts in response to the changing dynamic of global consumer drinking preferences and habits. Despite significant criticism the large strides made in the demand for and marketing of beverage alcohol products have earned a respectable place in this category. The demand momentum hasn't lost much lustre as a result of the high level of convenience provided to consumers, who have been instrumental in fuelling the popularity of easy-to-make alcoholic or non-alcoholic beverages.

Data Bridge Market Research analyses that the frozen drinks market was valued at USD 35,539.62 million in 2021 and is expected to reach the value of USD 56,644.75 million by 2029, at a CAGR of 6.00% during the forecast period. In addition to the market insights such as market value, growth rate, market segments, geographical coverage, market players, and market scenario, the market report curated by the Data Bridge Market Research team includes in-depth expert analysis, import/export analysis, pricing analysis, production consumption analysis, patent analysis and consumer behaviour.

Report Scope and Market Segmentation

Market Definition

Frozen drinks are non-alcoholic or alcoholic beverages that have been chilled below their freezing point. These drinks are usually available frozen in markets, which means they don't need to be refrigerated until serving time. They can be purchased in stores and served immediately after thawing on home countertops with an icebox or by adding water before serving.

Frozen Drinks Market Dynamics

Drivers

• Consumers preference for hygienic product and growing working population

A growing proportion of the population works more than one full-time job and prefers to buy ready-to-eat food rather than cook it. People are looking for health benefits from easy access drinks with high nutritional value, which would be one major factor for growth in this industry. It also reduces the likelihood of becoming ill as a result of poor hygiene while preparing meals, which can lead to illnesses such as diarrhoea or typhoid.

• Innovative marketing strategies for the target consumers

Customers' changing lifestyles, increased demand for ready-to-drink premixes from youth, the growing importance of new and ethnic flavours, and innovative advancements in marketing and promotional activities all contribute to the global frozen drinks market's growth. The penetration of e-commerce, low prices, easy access, and the introduction of natural and health-beneficial ingredient cocktails in frozen drinks, growing investment in pubs and bars, and a variety of flavours available in frozen drinks drive global market growth for this product.

Opportunity

Emerging economies provide numerous opportunities for frozen drinks manufacturers to expand their operations. The market for ready-to-drink premixes is expected to grow at an exponential rate during the forecast period. However, the alcohol based frozen drinks will show the most robust growth in the product category of the market. Consumers' desire for convenience is driving companies to expand their premixes business.

Restraints

However, excessive consumption of these drinks can result in weakened immunity, which, among other things, acts as a restraint and will further challenge the frozen drinks market during the forecast period.

This frozen drinks market report provides details of new recent developments, trade regulations, import-export analysis, production analysis, value chain optimization, market share, impact of domestic and localized market players, analyses opportunities in terms of emerging revenue pockets, changes in market regulations, strategic market growth analysis, market size, category market growths, application niches and dominance, product approvals, product launches, geographic expansions, technological innovations in the market. To gain more info on the frozen drinks market contact Data Bridge Market Research for an Analyst Brief, our team will help you take an informed market decision to achieve market growth.

COVID-19 Impact on Frozen Drinks Market

The COVID-19 outbreak has had a significant impact on the market for frozen drinks. Many countries' governments do not include alcohol on their list of essential goods during a lockdown. All distribution channels have been closed. Pubs and clubs, which accounted for the majority of frozen drinks sales, have also closed because social distancing has discouraged people from visiting such establishments. Furthermore, import-export activities have caused supply chain disruption. Both the production and consumption have been affected severely due to the corona pandemic.

Global Frozen Drinks Market Scope

The frozen drinks market is segmented on the basis of type, application and product form. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Type

• Alcoholic Drinks
• Non-alcoholic Drinks

Application

• Hypermarket and Supermarket
• Food and Drink Specialists
• Convenience Stores

Product form

• Ice Popsicles
• Freezer Pouch Drinks

Frozen Drinks Market Regional Analysis/Insights

The frozen drinks market is analysed and market size insights and trends are provided by country, type, application and product form as referenced above.

The countries covered in the frozen drinks market report are U.S., Canada and Mexico in North America, Germany, Sweden, Poland, Denmark, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe in Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), Brazil, Argentina and Rest of South America as part of South America

Europe dominates the frozen drinks market due to rising consumer climate and seasonal holidays such as picnics and parties, rising alcohol consumption, and rising demand for crushed ice beverages from consumers in this region.

North America is the expected region for growth in the frozen drinks market due to rising alcohol consumption, increasing R&D activities in this region, rising disposable income has increased the number of parties, and rising population has also increased demand for the product in this region.

The country section of the report also provides individual market impacting factors and changes in market regulation that impact the current and future trends of the market. Data points like down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.   

Competitive Landscape and Frozen Drinks Market Share Analysis

The frozen drinks market competitive landscape provides details by competitor. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, application dominance. The above data points provided are only related to the companies' focus related to frozen drinks market.

Some of the major players operating in the frozen drinks market are:

• Davide Campari-Milano N.V. (Netherlands)
• Diageo PLC (UK)
• Halewood International Limited (UK)
• Asahi Group Holdings, Ltd. (Japan)
• Accolade Wines (Australia)
• Bacardi Limited (Bermuda)
• Mike's Hard Lemonade Co. (US)
• Castel Group (France)
• Suntory Holdings Limited (Japan)
• Anheuser-Busch InBev SA/NV (Belgium)
• The Brown-Forman Corporation (US)
• United Brands Company, Inc. (US)
• PernodRicard SA (France)
• The Miller Brewing Company (US)