- In June 2025, Jolly Rancher Hard Candy and other related products manufactured by The Hershey Company in Canada were recalled in the UK by Food Standards Scotland (FSS) and the Food Standards Agency (FSA). The recall was prompted by the detection of mineral oil aromatic hydrocarbons (MOAH) and mineral oil saturated hydrocarbons (MOSH)—substances not permitted in UK food products due to potential health risks. This action underscores the stringent regulatory oversight in the UK and the challenges faced by global confectionery brands in meeting diverse international food safety standards
- In September 2024, Morinaga America Inc. launched FI-BEING™, a new brand dedicated to creating better-for-you hard candies. Each serving delivers 11 grams of dietary fiber, meeting approximately 39% of the daily recommended intake, while containing just 4 grams of sugar and zero sugar alcohol. Available in flavors such as Passionfruit and Elderberry, FI-BEING™ offers a flavorful, functional treat that supports digestive health without compromising on taste. This launch reflects a growing consumer demand for functional confections that align with wellness goals and clean-label preferences
- In April 2024, Jolly Rancher expanded its flavor lineup with the launch of a Tropical Mix hard candy assortment, designed to satisfy adventurous palates and evolving consumer preferences. This vibrant mix features bold, fruity flavors including fruit punch, golden pineapple, lime, and mango, delivering a sweet escape to the tropics with every piece. The individually wrapped candies are perfect for on-the-go snacking, party favors, or simply brightening up your candy dish with a splash of island-inspired color and taste
- In October 2023, World of Sweets unveiled the Zed Candy Screamers range, a bold new entry into the sour candy market. The lineup featured the innovative "Shake & Spray" product, which mimics a spray can with a twist-to-open design and includes three Blue Razz bubblegum balls that create a fun shake effect. Available in Blue Razz and Purple Razz, this novelty candy was designed to captivate younger consumers with its interactive format and eye-catching packaging. The launch also included two additional products—Big Lick and Dip & Lick—broadening the brand’s appeal in the sour segment
- In September 2023, the candy industry saw a notable surge in product innovations featuring natural ingredients and alternative sweeteners such as stevia, erythritol, agave nectar, and coconut sugar. These developments were especially prominent in premium and functional candy segments, where brands aimed to meet the rising demand for clean-label, low-sugar, and health-conscious treats. Many of these new offerings emphasized organic sourcing, plant-based formulations, and reduced glycemic impact, appealing to consumers seeking indulgence without compromising wellness goals. This shift reflects a broader movement toward transparency and sustainability in confectionery production
